Sony Entertainment Television brings a beguiling story titled, ‘Kathaa Ankahee’, Hindi remake of the acclaimed Turkish drama, ‘1001 Nights’ (Binbir Gece). After a successful run in over 50 countries, the show will be presented to the Indian audience with a captivating storyline centred around an unforgettable wound that creates a rift between Katha and Viaan….
G.O.A.T Brand Labs has appointed Mukesh Lodha as the company’s new chief of finance. Lodha will orchestrate and execute G.O.A.T Brand Labs’ overall finance to propel the company to new heights in his new role. His primary responsibility at G.O.A.T will be building and managing a diverse team while ensuring strong financial control and planning…
Bollywood actress Shraddha Kapoor has been named by lingerie and personal care company Clovia as its first brand ambassador. The brand’s first-ever national TV commercial campaign, with the slogan “Happy is my Superpower,” stars the actress. In addition to TV, a 360-degree campaign will use the star as the face of the company across internet,…
Hamdard Laboratories (Medicine Division) a progressive, research-based health and wellness organization, unveils a new campaign for one of the most popular product; Roghan Badam Shirin, an oil popularly used for glowing skin, healthy hair, a sharper memory, and strong bones. The campaign highlights the strength and goodness of 100% sweet almond oil which brings out…
Famous Innovations as one of India’s foremost creative agencies, the agency announced the elevation of Mithila Saraf as the CEO. With this development, Mithila will be one of the youngest CEOs to helm an agency of such a stature. Mithila began her career with Famous as an intern and played multiple roles over the years,…
Reinforcing its commitment and promise towards pets and animals, pioneering homegrown pet care brand Wiggles now introduces a refreshed brand identity as it turns 4. Synonymous with the brand purpose and journeying towards becoming India’s committed #PartnerInPethood, Wiggles’ new identity leading with the ‘W’ titled ‘Lovemark’ is inspired by, a heart signifying unconditional love, infinity signifying unending…
One of India’s leading healthy breakfast & snacking start-ups Alpino Health Foods came up with a quirky campaign unveiling their new brand positioning, of being the world’s only peanut product company. The campaign that is garnering a lot of views and digital attention started with a shocking incident where Alpino’s Co-founder was seen tied to a chair…
Noise, India’s leading connected lifestyle tech brand, has roped in the youth icon, the King of Cricket in India, Virat Kohli as its new brand ambassador for their smartwatches. A true representation of the synergy between Noise and Virat Kohli, the partnership brings together the two established leaders of their respective domains that exemplify what…
PayU, India’s leading online payments solutions provider, today announced the appointment of Arvind Agarwal as its new Chief Financial Officer. In his career spanning over two decades, Arvind has handled a wide range of financial and strategic leadership roles with multiple dynamic consumer-facing multi-billion-dollar tech companies. Arvind joins PayU after a successful stint at Nykaa that saw robust recovery from COVID while…
Adda52.com – India’s online poker destination, announced the second edition of its ‘Series of Legends’ event inviting the legendary Indian Poker players across the country to unite and compete with the finest poker heads in the country. This year, the ‘Series of Legends’ will be held from 5th to 11th December, where poker fanatics from…
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