NDTV
| |

Why Brands Change Their Names: Inside NDTV’s Rebrand — and the Data Behind Every Name Change

TVW NEWS INDIA, Media & Marketing Desk  ·  August 17, 2026 – NDTV 24×7 has become simply NDTV. A look at why organisations retire the names they built — with the costs, failures and rare successes on record. The trigger: NDTV drops the ’24×7′ On August 15, 2026, NDTV 24×7 became NDTV. The channel unveiled…

BGMI
|

Krafton doubles down on India with fresh $150 million investment mandate

New Delhi | August 2026 — South Korean gaming and technology company Krafton is deepening its investment commitment to India with a fresh $150 million investment mandate, signalling a broader strategy that extends beyond gaming into artificial intelligence, robotics, consumer technology and digital content. The new commitment follows previous investment allocations of $150 million in…

How GenZ spend its money
|

How Gen Z Spends Its Money: Inside India’s Trillion-Dollar Youth Wallet

New Delhi | August 13, 2026 India’s Gen Z — roughly 377 million people born between 1997 and 2012 — has a reputation for spending on vibes: subscriptions, weekend trips, skincare routines and the next drop. The numbers tell a more layered story. Fresh transaction data published this week shows that more than seven of…

High altitude hotels India,
|

Looking At The World With A Bird’s-Eye View: India’s Highest Hotels

TVW News India August 9, 2026 – At close to 4,225 metres above sea level, on the shores of Pangong Tso in eastern Ladakh, there is a small property with eight rooms where the ceilings are lined with dried poplar sticks and tarpaulin, and the comforters are stuffed with 650 gsm poly-fill to survive nights…

Asia Best destination
|

Asia’s Best “Glow-Cation” Destinations: 5 Cities Where Travel Meets Beauty and Wellness

By TVW News India Desk, Singapore | August 9, 2026 | 5:21 PM IST – Travel is increasingly becoming about more than sightseeing. A growing “glow-cation” trend is encouraging travelers to combine holidays with beauty treatments, personal styling and wellness experiences. According to digital travel platform Agoda, several Asian cities are emerging as attractive destinations…

Home Decor
|

Indian Homes Have A Million Stories To Tell. So Do Home-Decor Brands.

By Ankitt Y | Editor, TVW News India, August 9, 2026 – Walk into an apartment in Indore, a bungalow in Kochi, or a rented flat in Gurugram, and you’re likely to find the same thing: a home that no longer looks like it was furnished off a single showroom floor. A Jaipur blue-pottery bowl…

Marketing
| |

How AI Is Changing Marketing in 2026 — And the Marketer’s Guide to Keeping Up

Marketing didn’t just adopt AI, it re-platformed around it in about eighteen months. Here’s what the actual 2026 data says is different, what it means for search and content specifically, and the concrete playbook for what marketers should do next. The Adoption Curve: From Experiment to Default in Two Years In Q1 2024, 51% of…

Best Hotels In India
| |

The Best Hotels in India — And the Real Reasons They’re Ranked There

India’s luxury hospitality scene is dominated by a handful of names that keep winning, year after year, across completely different judging panels. This is a look at who’s actually on top in 2025–26, according to the organizations that rank them, and what specifically earns each property its place. Rankings and figures below are drawn from…

Celebs
|

Why Every Indian Celebrity Suddenly Owns a Health Brand

A top-tier Indian celebrity endorsement contract pays a fee, once, for a defined term. Alia Bhatt’s Ed-a-Mamma was reported to be in acquisition talks with Reliance Brands at around ₹300–350 crore. One is income. The other is an exit. BrandManagement That gap — between being paid to hold a product and owning the company that makes it…

Go Colors, Shraddha Kapoor, Brand Ambassador, Women's Fashion, Bottomwear, Apparel Industry, Fashion Retail, Retail News, Lifestyle, Fashion Business, Marketing Campaign, Consumer Brands, India Retail, Entrepreneur News Network
| |

Go Colors Appoints Shraddha Kapoor as First Brand Ambassador, Launches ‘Life Moves In Your Comfort Zone’ Campaign

Mumbai, India: Women’s bottomwear brand Go Colors has appointed Bollywood actor Shraddha Kapoor as its first-ever brand ambassador, marking a significant milestone in the company’s growth strategy as it strengthens its position in India’s fashion and apparel market. The partnership comes alongside the launch of Go Colors’ latest brand campaign, ‘Life Moves In Your Comfort…