Aejaz Khan has been named chief executive officer of Makani Creatives as a first step toward redefining their strategy and establishing a fresh course for growth. Aejaz, a seasoned professional in the field, was previously Global Head of Account and Managing Director at Spark44. Aejaz has over 25 years of expertise in the advertising and…
Hisense, one of the largest consumer electronics and home appliances company in the world, is on an expansion spree in India and in a strategic move, Hisense India has decided to rejig its top management, with the former Chief Operating Officer, Rishi Tandon moving on. Hisense India is now looking to ramp up its business operations, improve…
Media Mantra, India’s leading independent PR and integrated communications firm, has been selected as the official public relations partner for ELECRAMA 2023 – the largest stand-alone showcase of the Indian Electrical and Allied Electronics Industry, organized by the Indian Electrical & Electronics Manufacturers’ Association (IEEMA). Since its inception in 1990, ELECRAMA has grown from 250…
With the introduction of its new line of Meat Masalas, Licious, India’s most popular all-things-meat brand, announced its entry into the spice market. With this most recent category growth, the brand has released eight traditional masalas that have been masterfully developed for consumers, giving meat lovers a great fit for their preferred meat recipes. The…
AB de Villiers has entered into a long-term partnership with FairPlay, a sports and gaming exchange. Commenting on the association, AB de Villiers said, “Fair play has always been at the heart of everything I have done. So it feels like a natural fit. We want people to have fun, to be careful and responsible in everything…
The bilateral series between India and Bangladesh is co-sponsored by Intex, India’s leading consumer electronics firm. The collaboration seeks to raise awareness and reinforce Intex’s commitment to enhancing the lives of all Indians through the greatest consumer technologies. Intex Technologies, a 26-year-old trusted and household name in consumer technology, signed a deal for this bilateral…
Enticing viewers with the recent launch of its high-octane, crime-thriller MX Original Series ‘Dharavi Bank’, India’s entertainment Super App – MX Player, strengthens its popularity amongst all stakeholders. Having received significant patronage from viewers resulting in 4x growth in subscriptions on MX Gold, the show continues to garner support from leading brands who have come…
Dentsu Creative India has launched a uniquely self-aware brand film for iQOO, one of India’s fastest growing smartphone brands. The film stars Vijay Devarakonda and Janhvi Kapoor where they are taking a dig at iQOO’s eccentric brand problem – no one gets their name right. And this is despite them being India’s no. 1 smartphone…
Madame Tussauds India, today revealed the wax figure of Bollywood heartthrob Varun Dhawan, the new age youth icon with a huge fan following among GenZ. The wax figure will be unveiled at the state of the museum located on the 4th floor of DLF Mall of India. Varun Dhawan is a well-known and appreciated actor among…
Baazi Games, one of the nation’s top online gaming start-ups, today named Himank Tripathi as its Chief Communications Officer. The senior appointment intends to strengthen the company’s value of customer centricity and problem-solving with technology in order to further enhance Baazi Games’ leadership position in the real money gaming sector. Himank’s current responsibilities include overseeing…
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