Spinny, the first full-stack online-to-offline user automobile selling platform, has teamed up with cricket legend Sachin Tendulkar of India. Sachin is both a strategic investor and a leading brand endorser for the firm. The partnership with Master Blaster adds to Spinny’s commitment to assisting young Indians in realising their hopes and aspirations by providing easy…
Pulkit Saboo has joined FloBiz as Director of Marketing. FloBiz is a leading fintech firm and neobank for rising Indian SMBs. Pulkit has extensive marketing experience, having previously worked for Ola for India and foreign markets, Aditya Birla Fashion & Retail, and SABMiller. Pulkit began his career as a software developer at Infosys with over…
In an effort to further strengthen its presence in the burgeoning face talcum market, FMCG major CavinKare today announced the extension of its Spinz BB Face Talc range. Launching two new variants – Radiant Pink and Pearl White, the company also announced budding South Indian star, Actor Tanya Hope as the brand ambassador and rolled out an…
Patil will take on the role of Executive Creative Director. He will report to VMLY&R India’s Chief Creative Officer, Mukund Olety. Rajshekar’s most recent position was as ECD at Publicis Worldwide India. Rajshekar is an award-winning integrated advertising executive with 18 years of experience working at the crossroads of creativity and technology. He oversaw Skoda…
DigiChefs, an independent and high-performance creative agency based out of Mumbai has won the social media and influencer marketing duties of Ram Bandhu, the flagship brand from one of the fastest growing FMCG companies – Empire Spices &Foods Ltd. (ESFL). Under the mandate, DigiChefs will be responsible for strategizing, planning and executing a comprehensive social…
Chingari, India’s original short video app, announces yet another high-profile partnership with Desi Crew Digital, a rising platform for upcoming talents. Chingari is committed to strengthening Punjabi songs & roots via the alliance and getting the golden chance to enter the Punjabi music market. Millions of Chingari users get the prospect of connecting with Punjabi…
vivo Pro Kabaddi League, India’s second most-watched tournament, marks its blockbuster return after two years with Season 8, LIVE & Exclusive on the Star Sports Network. Capitalising on the excitement and anticipation in Andhra and Telanganawhich witness an immense fan following for the sport of Kabaddi, Star Sports, official media rights partner of the league,…
Vishal Malhotra, an Indian film and television actor, has partnered with Tablez, a renowned Abu Dhabi-based retail and F&B firm with a strong presence in India. He will represent the retail chain ‘House of Toys’ as a brand advocate, assisting the brand in promoting the importance of ‘PLAY’ in the development of our future generation….
Eloelo, a live streaming and social gaming app, today crossed 2 million users; the app was launched in September 2020 by ex-Flipkart executives Saurabh Pandey & Akshay Dubey. Eloelo uses first-of-its-kind technology to embed indigenous games inside a live video chat room, thus making it stand apart from other live streaming platforms. Eloelo combines Live…
CottonKing launched its first Brand Film to put across its Brand Promise in a very quirky yet clear communication. CottonKing proudly claims that they make shirts from 100% cotton only. Even their tagline says ‘100% cotton shirts.’ To communicate this promise, CottonKing roped in Maharashtra’s Youth Icon Lalit Prabhakar. The campaign is conceptualized and created by…
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