RepIndia has announced the appointment of Ipsita Kuthiala as Senior Account Director – Client Strategy, continuing its recent hiring frenzy. Ipsita will collaborate closely with the creative and strategic leadership to develop cutting-edge campaigns and benchmark results for well-known national and worldwide brands.
Ipsita has over ten years of industry expertise and has worked for some of India’s best advertising firms. She has worked on projects that required knowledge of integrated marketing, brand strategy, communication, digital and e-commerce advertising, and content and influencer management in the past. Her work experience includes companies such as Samsung India, Canon India, Honda 2 Wheelers, British Council, IndusInd Bank, ITC Foods, and others.
Prior to joining RepIndia, Ipsita worked at Cheil India as an Account Director, where she was in charge of client strategy. She has a bachelor’s degree in business administration from Amity University and a master’s degree in digital marketing and communication from MICA.
On joining RepIndia, Ipsita commented, I am thrilled to join the leadership team at RepIndia and excited to lead the client servicing team that has spearheaded across regions in the past year. The last two years have been one of constant change across the world and the way consumers interact with brands has evolved. In my new role, I look forward to moving the needle alongside the team by creating insightful & data-driven strategies that will help us deliver end-to-end marketing solutions for our clients.
Archit Chenoy, CEO, RepIndia, also shared his thoughts on the new joinee, “We are delighted to have Ipsita on board at a crucial juncture as we take our client strategy domain to the next level through innovation and tech. We look forward to unlocking multiple opportunities, both for the company and our clientele, on the back of Ipsita’s stellar experience with strategic transformation of so many leading ad agencies.”