EatFit, one of India’s leading healthy food platforms, has named famous actress Mithila Palkar as the brand ambassador for their multigrain pizza line. Eatfit is the only national brand in the country that offers this one-of-a-kind, healthy option. EatFit, Curefoods’ flagship brand, is on a goal to make eating healthy, fun, and sustainable while selecting…
As Group Head–Corporate Communications, Rajiv Banerjee has joined Piramal Enterprises. He formerly worked at HDFC Bank, where he spent more than nine years. Banerjee is a seasoned strategic communication specialist with 15 years of journalism experience in print, television, and digital. External, internal, online, social media, regional media, and CSR communication are among his specialties….
WATConsult, an Isobar Company & the globally awarded hybrid digital agency from dentsu India, has bagged the digital creative mandate for Cricbuzz Plus. Cricbuzz Plus, a subscription offering by Cricbuzz, aims to satisfy discerning viewers who would love to be updated on the finer aspects of Cricket. The agency will handle the account from its…
Partha Sengupta has been appointed as the Creative Director of Grapes, an integrated marketing agency. He will report to Shradha Agarwal, the company’s Chief Operating Officer and Strategy Head, and will be based in the agency’s Delhi office. Sengupta will be in charge of the agency’s brand creative output. With this capacity, he will oversee…
Plixxo, MissMalini, Winkl, and Vidooly, India’s premier influencer management, marketing, and analytics platforms, have merged to become the Good Creator Co, India’s largest creator ecosystem. The Good Glamm Group’s clandestine purchases of Winkl and Vidooly are also revealed in this release. They’ve now formed their own company, the Good Creator Co. The Good Glamm Group…
VerSe Innovation, India’s leading local-language technology platform appoints Sandip Basu as its Group Chief Financial Officer (CFO), effective immediately. Sandip is a deeply experienced business leader who over the past 30 years has led and built several businesses as a CEO and Group CFO. He has built high-performing teams holding them to the highest standards…
Chargeup, the brand building Bharat’s largest battery swapping network for e-rickshaws, announces the joining of Ankur Madan, former Head of Product, Spectra, as the COO and Co-Founder of the company. Ankur will head operations and technology at the company and will be leading Chargeup’s product strategy. Ankur Madan has over 15 years of market experience in…
Motherhood Hospitals has awarded CHLEAR, a leading-growing 360-degree marketing and branding services provider with a unique bouquet of complete digital marketing services, the digital marketing mandate. With 14 hospitals in 8 locations, Motherhood Hospitals is one of India’s fastest expanding networks of Women and Children’s Hospitals. Over 1000 gynecologists, neonatologists, and paediatricians make up the…
Anand Rajwanshi has been named Chief Creative Officer of Penta Esports, the esports brand of Newgen Gaming, an India-based gaming and esports company. He will be in charge of the company’s creative activities and will be responsible for bringing the brand’s concepts to reality. Anand Rajwanshi was previously the Chief Operating Officer of Azzura International…
Tata Capital, the flagship financial services company of the Tata Group, unveils its integrated marketing campaign ‘India – Apne Mann Ki Karo’ to promote its latest Flexi Plus Loan Offerings. The ‘India – Apne Mann Ki Karo’ campaign highlights the key features of Tata Capital’s latest offering – Flexi Plus Loans. As the name suggests,…
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