Digital Tribe bags digital and social media mandate of WorkStore
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Digital Tribe bags digital and social media mandate of WorkStore

ByTVW News India Bureau

The leading office supplies company in India, WorkStore, has given the responsibility of digital and social media to PROSE Integrated’s digital branch, Digital Tribe. Deep digital insights and carefully selected brand creation strategies that are highly applicable to the business ecosystem are Digital Tribe’s areas of expertise. WorkStore has given Digital Tribe full-service digital management…

Mindshare named Sam Thomas as Head – Performance & Product
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Mindshare named Sam Thomas as Head – Performance & Product

ByTVW News India Bureau

Sam Thomas and his team have been appointed as Head – Performance and Product, India, by Mindshare India, the flagship agency of GroupM. While Rehan Ali will be Partner – Performance (North and East), Atishay Agrawal has been named Senior Director – Performance (South), and Pratishtha Dehariya Partner – Performance (West). Rehan Ali, Atishay Agrawal,…

Comscore named Geet Lulla as VP – Sales for Asia Pacific
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Comscore named Geet Lulla as VP – Sales for Asia Pacific

ByTVW News India Bureau

Comscore, a trusted partner for planning, transacting, and evaluating media across platforms, is excited to announce it has appointed Geet Lulla as Vice President – Sales for Asia-Pacific. Geet Lulla brings more than 30 years of business experience and successful B2B sales performance across the technology industry in Asia. Over the years he has built…

Wella India named Pravesh Saha as GM for India and South Asia business
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Wella India named Pravesh Saha as GM for India and South Asia business

ByTVW News India Bureau

Pravesh Saha has been named by Wella Company as the General Manager for their company in South Asia and India. Prior to this, he served as a member of the organization’s leadership team and the Head of Sales & Education at Wella for the Indian subcontinent. Prior to his connection with Wella, he had over…

MTV Hustle 2.0 – hunting for India’s next Rap-Star
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MTV Hustle 2.0 – hunting for India’s next Rap-Star

ByTVW News India Bureau

Known for keeping its audience on toes with experimental, immersive and LIT content, MTV has begun its journey to find India’s next fab Rapper through its new season – MTV Hustle 2.0 and it’s in collab with India’s leading Audio brand – Zebronics, as its Audio Partner. In the last 25 Years, Zebronics has been…

Honda Motorcycle & Scooter India unveiled its new campaign ‘Desh Ki Shine, Honda Ki Shine’
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Honda Motorcycle & Scooter India unveiled its new campaign ‘Desh Ki Shine, Honda Ki Shine’

ByTVW News India Bureau

Celebrating the occasion with millions of happy customers on this Independence Day, Honda Motorcycle & Scooter India unveiled its new YouTube masthead campaign ‘Desh Ki Shine, Honda Ki Shine’. Created by Madison Digital, the new campaign encapsulates the joy & pride of every Indian in its theme while garnering more than 644 million impressions and over…

The Advertising Club Re-elects Partha Sinha as President
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The Advertising Club Re-elects Partha Sinha as President

ByTVW News India Bureau

Advertising, Marketing and Media industry’s apex body – The Advertising Club today announced the Managing Committee for the current fiscal, i.e., F.Y. 2022-2023, at its 68th Annual General Meeting. Mr. Partha Sinha, President – Response Bennett, Coleman & Co. Ltd., has been re-elected to lead the body. Speaking about the appointment Mr. Partha Sinha, President, The…

Locomotive Global Media bolsters its leadership team, named Roshni Ghosh as Producer
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Locomotive Global Media bolsters its leadership team, named Roshni Ghosh as Producer

ByTVW News India Bureau

In  a continued effort to amplify its original productions , Locomotive Global Media, an international production company based in Mumbai, has moved to further bolster its leadership team with the appointment of Roshni Ghosh as Producer for the company’s original films and series. Roshni’s appointment is with immediate effect. In her new role, Roshni will work…

Legendary Sports and entertainment personalities come together to support covid relief through Team for Humanity auction
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Legendary Sports and entertainment personalities come together to support covid relief through Team for Humanity auction

ByTVW News India Bureau

Team for Humanity, a fundraiser by Give (formerly GiveIndia), has launched an auction of collectibles donated by eminent sports and entertainment personalities to raise funds for low-income families that lost their breadwinner to COVID-19. Global athletes and celebrities have donated their personal memorabilia such as autographed bat from Virat Kohli, pair of spikes from Sunil Chhetri, Jimmy Choo shoes from Kareena…

Spinny’s Go Far campaign celebrates the spirit to dream big and make things happen
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Spinny’s Go Far campaign celebrates the spirit to dream big and make things happen

ByTVW News India Bureau

Spinny, a full-stack used car buying and selling platform in India, has released its next set of films for its newly announced campaign, “Go Far”. The campaign is all about pushing beyond the usual boundaries, not stopping at the finish line, and exploring further. Don’t wait for things to happen; make them happen. A campaign…