Khatabook has announced the appointment of Karthick Murari as the Head of Product Design. India’s fastest growing FinTech startup, Khatabook continues to hire for key roles to strengthen its product, design, engineering, and analytics teams. Karthick would be leading user experience and design as a part of Khatabook’s overall product strategy mandate. He would report…
Dabur, the leading Ayurveda healthcare brand, has made its foray into the health food drinks (HFD) category in India, with chocolate flavoured Dabur Vita. To create buzz around the new product, a TVC featuring actor Sonu Sood has been conceptualised by Havas Worldwide (Creative) India, which recently won the mandate for Dabur Vita. The task…
mCaffeine – India’s first caffeinated personal care brand – has announced actor Alia Bhatt as the brand’s face for its body wash and body scrub, a key step toward broadening its millennial market. With the strategic alliance of the Celebrity Youth Icon as its very first brand ambassador, the D2C brand is now poised to…
Hashtag Orange has announced the appointment of Amit Shankar as Co-Founder and Chief Creative Officer, which is a key recent development. Shankar joins from Famous Innovations, where he was the Head of Creative in the Gurugram office. Shankar has been a well-known creative in international and domestic circles for over 25 years, having received awards…
ABP Asmita organized the Asmita Sanman Puraskar 2022, which recognizes iconic Gujarati’s who have made significant contribution to our society and have strengthen the foundation of the state through their dedication and hard work, the ceremony was held on March 19 at the Hyatt Regency, located in Ashram Road, Ahmedabad. The telecast was on March…
Ampverse, Asia’s fastest-growing esports organization who owns gaming and play-to-earn assets, today announced its official partnership with Razer, the world’s leading lifestyle brand for gamers. This collaboration will enable Bacon Time to continue its growth under the Team Razer Banner – an assembly of world class esports teams and athletes aimed at empowering the best…
Over the last seven years, Ariel India has continuously sparked conversations around the unequal division of domestic chores within households, urging more men to #ShareTheLoad. Taking this core message forward, Ariel joined hands with the reputed educational institute – MICA, Ahmedabad to host an online discussion on ‘How to #SeeEqual in Advertising’. The discussion was…
ElectricPe, India’s most trusted EV charging platform, today announced the appointment of Krishnan Sekar as COO to help expand ElectricPe’s footprint across India and global markets. This announcement comes on the back of the company’s recent partnership announcement with proptech unicorn, NoBroker, to set up 100,000 charging points this year. Speaking on this leadership addition,…
The gaming industry already brings in more money than North American sports and movies combined, but it’s not stopping there. The booming gaming market, which is currently valued at $173 billion, is expected to top $200 billion in revenue by 2023 and to nearly double by 2027. Naturally, the high-profit margins seen in recent years…
K2 Communications Pvt. Ltd, India’s leading Public Relations agency, bags PR Mandate of K12 Techno Services Pvt. Ltd., a leading education service provider in India, as its official Communications Agency following a competitive multi-agency pitch. As part of the engagement, K2 Communications will work with K12 Techno Services pan India on the brand’s corporate reputation…
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