Sony PIX continues to maintain its leadership position in the English movie category. (Source: BARC, TG – 15-40 AB, Markets – 10L+, Period – WK 8-11’22, SD, Prime Time: 7 PM-12 AM), The channel increases the amazement quotient of its fans with two of its most awaited properties PIX Arena Bingo nights and PIX Premiere League. PIX Arena…
Godrej & Boyce, the Godrej Group’s flagship company, announced that Ayushman Khurrana, the popular and versatile actor, has joined the brand as a brand ambassador for Godrej Appliances, which includes Air Conditioners, Refrigerators, Washing Machines, Dishwashers, Microwave Ovens, and Air Coolers, among other products. In the next months, the appliance industry expects a boom in…
Atom Technologies Ltd, an end-to-end payment service provider, today announced that it will now operate as NTT DATA Payment Services India Ltd. The brand aids merchants in India to provide a seamless payment experience to customers, both online and offline. The rebranding is part of NTT DATA’s global growth initiative in the payment solutions space…
Zee Café has always provided unparalleled entertainment to the viewers with a curation of international shows and locally produced content. Last year the channel aired its original show ‘Chef Vs. Fridge’ which garnered immense appreciation from food lovers across the country. After a successful season 1, the channel is all set to bring back the competitive food…
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Swiggy Instamart has been named the official partner of the TATA IPL tournament for the 2022 season, according to the Board of Control for Cricket in India (BCCI). The IPL 2022 will be held in the country starting this month, from March 26 to May 29. This collaboration brings together India’s insatiable need for snacks…
Connect and Heal, a leading health-tech company providing end-to-end coordinated care has announced the joining of Prashant Kashyap as its Co-founder & Chief Operating Officer (COO). He comes with over 18 years of diverse experience in leadership roles across companies such as Halodoc (Indonesia), DocOn (acquired by pharm easy), and Goibibo. Prashant will be leading…
Chingari, an Indian short video app, has announced an exclusive partnership with Fashion TV (FTV), the world’s leading fashion and lifestyle broadcasting television channel. Globally, this is the first time that Fashion TV is collaborating with a short video app, Chingari, powered by GARI for exclusive content. The partnership will allow Chingari, powered by GARI…
Bajaj Allianz General Insurance has launched a fresh campaign titled #WohSambhaalLegi. The campaign thought has stemmed from all the common motor-related stereotypes that women face such as being labelled as bad drivers, lacking the ability to parallel park, incapable of buying a car on their own and many more. Conceptualised and executed by WATConsult, an…
Coca-Cola has announced the launch of Maaza’s new flavor – Aam Panna, at the back of extensive market testing and in-house innovation. Further expanding the homegrown beverage brand’s portfolio, the Company aims to refresh its consumers this summer with a new beverage, most suited to the Indian palettes, made with real green mangoes and delicious…
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