Vadilal awards OOH media business to Connect OOH & Publicity Parlour
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Vadilal awards OOH media business to Connect OOH & Publicity Parlour

Connect OOH and Publicity Parlour have been awarded Vadilal Group’s OOH media business. The month-long pitch process was won by presenting the company’s exclusive planning tools, extensive data and analytics, and technological capabilities. Vadilal’s OOH media, strategy, planning, procurement, negotiation, and implementation would be managed by the agencies. Vadilal is striving to expand its presence…

DDB Mudra Group named Aniruddha Deb as EVP & Head of Business – North
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DDB Mudra Group named Aniruddha Deb as EVP & Head of Business – North

DDB Mudra Group has appointed Aniruddha Deb as Executive Vice President & Head of Business – North. In his new role, Aniruddha will lead the integrated business between DDB Mudra and 22feet Tribal Worldwide in the North office. He will report to Ashutosh Sawhney, Managing Partner – North, DDB Mudra Group. In his 19+ years of…

Cloudtailor named Shailendra Shyamsukha as Head of Brand & Communication
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Cloudtailor named Shailendra Shyamsukha as Head of Brand & Communication

Shailendra Shyamsukha has been named Head of Brand & Communication at Cloudtailor, a D2C platform that provides personalised tailoring and fashion solutions for women around the world. He will be able to achieve Cloudtailor’s brand narrative through an effective and strategic integrated communication approach thanks to his over ten years of domain expertise. He will…

IQOO Comes Onboard as Title Sponsor for Battlegrounds Mobile India 2022 Esports Tournaments
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IQOO Comes Onboard as Title Sponsor for Battlegrounds Mobile India 2022 Esports Tournaments

iQOO, the worldwide smartphone brand, has been appointed as the title sponsor of the BGMI 2022 Esports championships by KRAFTON, Inc., a South Korean video game business and creator of BATTLEGROUNDS MOBILE INDIA (BGMI). The cooperation would help iQOO achieve its goal of contributing to India’s mobile gaming industry and Esports community while also offering…

ekincare named Roopesh Balakrishna as Head of Marketing
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ekincare named Roopesh Balakrishna as Head of Marketing

Roopesh Balakrishna has been named Vice President, Marketing at ekincare, a full stack health benefits platform, beginning April 2022. Roopesh will be in charge of creating integrated Marketing and Inside Sales teams to promote growth and strengthen ekincare’s brand in the market in this job. Prior to joining ekincare, he was in charge of Akamai’s…

Alliance Insurance Brokers named Randeep Bhatia as Vice President- Digital Sales
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Alliance Insurance Brokers named Randeep Bhatia as Vice President- Digital Sales

Alliance Insurance Brokers, one of India’s top insurance service providers, risk managers, and reinsurance brokers, has named Randeep Bhatia to the position of Vice President, Digital Sales. The hiring is in keeping with the company’s strategic ambition to extend its digital footprint and drive growth across the country. Bhatia’s new position will see him oversee…

Suresh Raina is the Face of RummyCulture’s ‘Culture of Champions’ Campaign

Suresh Raina is the Face of RummyCulture’s ‘Culture of Champions’ Campaign

RummyCulture, an online rummy platform, has launched the latest chapter of their ‘Culture of Champions’ campaign, which features Suresh Raina, a former Indian international cricketer. The firm hopes that by launching the campaign, it will be able to introduce the game to new generations of players. Suresh Raina will reinforce the brand’s objective of transforming…

Manyavar rolls out new campaign ‘Naye Rishte Naye Vaade’ featuring Kartik Aaryan
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Manyavar rolls out new campaign ‘Naye Rishte Naye Vaade’ featuring Kartik Aaryan

Manyavar, India’s largest celebration wear company, has released a new commercial for its ‘Naye Rishte Naye Vaade’ campaign, which stars Bollywood sensation Kartik Aaryan. The video shows how the groom, Kartik Aaryan, is considerate and responsible towards his bride, and how he has assisted her on multiple times, and how he is looking forward to…

Zee Zest’s new food show, ‘Taste Ki Gully’set to launch on 9th May
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Zee Zest’s new food show, ‘Taste Ki Gully’set to launch on 9th May

Zee Zest’s new food show, ‘Taste Ki Gully’ is all set to feature some of the country’s most popular lip-smacking street food, with a twist. The show will be aired every Monday and Tuesday at 2.30 pm from 9th May onwards. Taste Ki Gully brings a unique perspective on street food that’s drizzled with and…

Bert Labs named Iwin D’Mello as Marketing and Communications Manager
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Bert Labs named Iwin D’Mello as Marketing and Communications Manager

Bert Labs, a global new age deep tech company, solving the world’s challenges by ensuring efficient use of available resources through its patented AI-IoT technologies, has announced the appointment of Iwin D’Mello as Marketing and Communications Manager. With this appointment, Bert Labs is strengthening its already growing team and getting one step closer to streamlining…