Shailendra Shyamsukha has been named Head of Brand & Communication at Cloudtailor, a D2C platform that provides personalised tailoring and fashion solutions for women around the world.
He will be able to achieve Cloudtailor’s brand narrative through an effective and strategic integrated communication approach thanks to his over ten years of domain expertise. He will also be in charge of the brand’s national marketing operations and campaigns, which will match with the company’s expansion ambitions in the coming months.
Shailendra comes with wealth of experience, holding pivotal positions at Law & Kenneth and Saatchi & Saatchi, handling notable brand portfolios like Renault India, Visa, Zee and many more where he was also adept at mentoring and developing team and directing them in finding creative solutions, executing marketing strategies across digital and offline channels to drive engagement and managing digital-first marketing. He has also worked across categories like Auto, BFSI, Retail, Entertainment, Education & Real estate.
Shailendra Shyamsukha expressed his views upon joining Cloudtailor, “I am ecstatic to be part of the ever-growing startup economy and being part of a brand like Cloudtailor that’s solving the problem that every woman faces when thinking about ready-to-stitch fashion by making the entire process convenient and easy to use. I look forward to utilizing my experiences in further elevating the brand position and imagery.”
Adding to this, Mahesh Patel, Co-Founder at Cloudtailor said, “I am excited to welcome Shailendra to the Cloudtailor family. With his hands-on skills and knowledge in establishing strategies, I believe his leadership skills will pave way for Cloudtailor towards growth, creativity and development. Shailendra is a passionate and true brand expert in digital and direct to consumer experiences. As we continue to accelerate our growth and expansion through physigal business ,Shailendra will spearhead our brand’s ability to connect with our global consumer base through the creation of meaningful and authentic consumer touchpoints.”
