Esha Gupta, a Bollywood and Telugu actor, has been appointed as the brand ambassador for Khelraja, a real-money gaming platform that provides sports betting, live casino gaming, and esports. The Sportsbook and Casino divisions of Khelraja will be promoted by Gupta through both online and traditional marketing channels. This comes after Khelraja’s collaboration with Patrice…
CoinSwitch, the Crypto investing app, has revealed an all-new brand identity, which includes a new logo, colours, font, and a refreshed mobile app. The company is on its way to becoming the first Indian crypto company to diversify into other asset classes as part of its mission to make money equal for all. The brand-new…
Prashant Jain has been named the new Chief Operating Officer of Instor India, a provider of retail, industrial, and specialised fixtures. Prashant has over 20 years of experience in the retail sector, with a focus on the growth of FOCO and COCO (Company Owned Company Operated). Prashant Jain, who has just been named Chief Operating…
As a part of their FIFA World Cup campaign, Budweiser India teamed up with “Jungle”, a Mumbai-based creative production house, to conceptualize and execute the Indian leg of the tunnel stories. Taking from the core creative idea of no matter the odds, the world is yours to take, Budweiser India & Jungles have brought to life…
Aejaz Khan has been named chief executive officer of Makani Creatives as a first step toward redefining their strategy and establishing a fresh course for growth. Aejaz, a seasoned professional in the field, was previously Global Head of Account and Managing Director at Spark44. Aejaz has over 25 years of expertise in the advertising and…
Hisense, one of the largest consumer electronics and home appliances company in the world, is on an expansion spree in India and in a strategic move, Hisense India has decided to rejig its top management, with the former Chief Operating Officer, Rishi Tandon moving on. Hisense India is now looking to ramp up its business operations, improve…
Media Mantra, India’s leading independent PR and integrated communications firm, has been selected as the official public relations partner for ELECRAMA 2023 – the largest stand-alone showcase of the Indian Electrical and Allied Electronics Industry, organized by the Indian Electrical & Electronics Manufacturers’ Association (IEEMA). Since its inception in 1990, ELECRAMA has grown from 250…
With the introduction of its new line of Meat Masalas, Licious, India’s most popular all-things-meat brand, announced its entry into the spice market. With this most recent category growth, the brand has released eight traditional masalas that have been masterfully developed for consumers, giving meat lovers a great fit for their preferred meat recipes. The…
AB de Villiers has entered into a long-term partnership with FairPlay, a sports and gaming exchange. Commenting on the association, AB de Villiers said, “Fair play has always been at the heart of everything I have done. So it feels like a natural fit. We want people to have fun, to be careful and responsible in everything…
The bilateral series between India and Bangladesh is co-sponsored by Intex, India’s leading consumer electronics firm. The collaboration seeks to raise awareness and reinforce Intex’s commitment to enhancing the lives of all Indians through the greatest consumer technologies. Intex Technologies, a 26-year-old trusted and household name in consumer technology, signed a deal for this bilateral…
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