Boddess’ Debut Campaign #IAmMany strikes a chord with Indian beauty consumers
Boddess, a multi-beauty, and wellness platform received a stimulating response from the consumers with its impactful debut brand campaign ‘I AM MANY’ launched recently. Conceptualized by Saatchi & Saatchi, the campaign featuring ‘brand ambassador’ Bhumi Pednekar was designed to convey the message of embracing one’s diverse personalities. The debut campaign was aimed at broadening the…