orizon Media, the largest U.S. media agency according to AdAge Data Center 2022, today announced the launch of Green Thread, an independent business-to-business practice under the Horizon Media umbrella, designed to help clients achieve consistent revenue growth through modern, data-driven strategies. The new practice will focus on improving financial performance at client companies by connecting their…
Silver Spun brand solutions, a Mumbai-based multi-specialty public relations firm, has bagged the PR mandate for leading skincare and cosmetics brand Nutriglow. It will be working on planning and executing the communications and PR strategy. Speaking about this alliance, Ashish Aggarwal, Co-founder, Nutriglow, says, “We are pleased to start working with Silver Spun for our PR…
TeamLease Services, India’s leading human resource company / India’ leading people supply Chain Company today launched the latest edition of its comprehensive “TeamLease Employment Outlook Report” for the period of July – September, 2022. The Employment Outlook Report is the only one of its kind seeking to deliver high impact hiring decision support to its…
Metro Brands Limited (MBL), among India’s leading footwear specialty retailers, has entered into a strategic partnership with the Canada-based footwear company Biion, bringing their versatile collection to the country. The premium footwear collection combines function and technology to create fashionable shoes for the high-performance lifestyle of the ‘Professional Leisure-ist’. As part of this launch, Metro…
Ideabrew Studios, one of India’s fastest-growing podcast companies, has announced the appointment of Supriya Santhakumar from FM Tadka as the AVP Sales and Ishani Dasgupta from JioSaavn as the AVP Growth & Strategy. Supriya’s vast experience in sales as West Head of FM Tadkaa and Vice President of Sales, Radio One India, will drive the concept…
Rolls-Royce Motor Cars has announced that Emma Begley has been appointed Director of Global Communications, effective 1 July. Emma joins Rolls-Royce from BMW UK where she has been General Manager, Product and Internal Communications since 2019. In this role she has been responsible for external communications for the BMW Group and its products, as well…
Cosmo Films Limited, a Global Leader in Films for Packaging, Labelling, Lamination and Synthetic Paper and an emerging player in Specialty Chemicals, Polymers & Pet care, appointed Mr. Justin Glass as President for their business operations across North America. In his new role, Justin will be responsible for devising growth strategies and expanding business in…
The third commercial in the “Shetty ke Car-Naame” campaign has been published by OLX Autos, India’s largest player in the used car market, along with Bollywood filmmaker Rohit Shetty and actor Sharman Joshi. The commercial is named “Ghoomti Hui Car.” The third of a series of four commercials for OLX Autos focuses on the company’s…
Taapsee Pannu, who plays Mithali Raj in the Viacom18 Studios film Shaabash Mithu, a biography on the accomplished cricketer who also serves as the company’s brand ambassador, and Usha International have released a co-branded TV commercial. The TVC has Taapsee Pannu portraying Mithali Raj’s path as a cricket player and makes a powerful brand integration…
UpGrad, an Edtech business, has announced the appointment of Rakesh Raju as the Director of Brand Marketing in an effort to bolster its executive team. Rakesh’s new position at upGrad will require him to develop go-to-market plans and spearhead high-impact marketing campaigns in order to further solidify the brand’s identity across online and offline channels….
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