Elite Marque, a corporate PR and Influencer Marketing Agencies has bagged the PR mandate of UnlistedKart, an equity market-making platform which enables wealth managers and investors to invest in pre-IPO Equity, unlisted shares & ESOPs. The agency will be in charge of the company’s media responsibilities, advocacy and strategic brand positioning, influencer engagement initiatives, and…
EaseMyTrip.com, one of India’s online tech travel platforms, has announced that it has clinched the status of being the official travel partner for the Capri global-owned franchise named Sharjah Warriors. The Sharjah Warriors will be one of the participating teams in the six-team T20 tournament in the UAE conducted by the Emirates Cricket Board. Through…
Havas Group announced that it has acquired the majority of HRZN, one of Germany’s up-and-coming independent creative agencies for social media and content. HRZN, which was founded in 2011 and has offices in Mannheim, Düsseldorf, and Hamburg in addition to its main location, specialises in all areas of online-located brand communication, including social media consulting,…
OML Entertainment, a storied content studio and creator management company operating for close to 20 years, is further forming a robust layer to turbocharge this thriving digital ecosystem. The company is reinforcing its in-house creative agency, which will witness creators and creatives come together under one roof – a move that will strengthen OML’s pole…
Nickelodeon, a category leader in kids’ entertainment has unveiled a brand-new anthem and campaign ‘#DoTheNickNick’. The campaign features favorite Nicktoons, celebrates kids, and encourages them to look forward to 2023 with a positive and exciting outlook. The brand anthem is written by Gulzar and sung by Armaan Malik, and opens with the brand’s promise of…
Vh1 Supersonic 2023 has unveiled its stellar line-up of international musical sensations, Anne-Marie and CKay to India for the very first time! Marking their debut performances in India, the global artists and headliners will be joined at this 8th edition by India’s favourite musicians including rapper DIVINE, singer-songwriter Anuv Jain and indie sensation Prateek Kuhad….
Exclusive Motors, the official partner for Bentley in India, has announced the launch of the all-new Bentley Bentayga extended wheelbase for the Indian market. Bentley is bringing a new focus on Wellness to its model range with this grand new touring SUV that builds on the strengths of Bentayga to become a new luxury flagship, extending the…
MOMS, a unit of Madison World, along with JC Decaux, has executed a successful metro train branding in Mumbai for Goldmedal Electricals, one of India’s leading electricals brands. Over the years, Goldmedal has established itself as a leader in the electrical industry, manufacturing high quality, innovative electrical products including modular wiring devices, home automation systems,…
Network18 Media and Investments and Taboola, a provider of recommendations for the open web, have agreed to a five-year partnership. By utilising Taboola’s publisher capabilities, Network18 will increase ad monetization, user engagement, and traffic generation. Puneet Singhvi, CEO, Digital and President – Corporate Strategy at Network18 Media and Investments said, “We are excited to partner with Taboola…
Too Yumm, an Indian snacking brand, has collaborated with Kinnect to launch #karareBeatsChallenge campaign with Virat Kohli. The brand wanted to create engagement by leveraging songs from the Saregama library, owned by RPSG Group. To leverage Saregama’s extensive library and create engagement for the brand, Too Yumm! kickstarted a dance challenge featuring Virat Kohli. With…
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