Pooja Menon Vaidya has been appointed as the new Associate Vice President of Digital Marketing at IIFL Securities, stepping into her new role after serving as AVP of Digital Marketing at Kotak Life. Excited about her new position, she shared the news on her LinkedIn profile, stating, “Happy to share that I’m starting a new…
PayZapp by HDFC Bank joins the cricket fever with its new ad featuring RCB players. Continuing its proposition of maximum payment choices, Wondrlab India created this humorous ad that highlights the irony of the players being choiceless in the ad but having multiple payment choices on the app. The film gets popular RCB players to “sell”…
Mankind Pharma, a reputed global pharmaceutical firm, has announced the launch of a significant film and initiative in honour of the Baisakhi festival. Titled ‘Sant Se Komal Hai Jo, Aur Veer Bhi Behad Prabal’ (संत से कोमल है जो, और वीर भी बेहद प्रबल), this campaign casts a brilliant spotlight on the remarkable narratives of selflessness, compassion, and historic valour of the Sikh community….
Musashi Auto Parts India Pvt Ltd (Musashi), a 100% owned subsidiary of Musashi Seimitsu Industries, Japan and a leading manufacturer of two-wheeler and four-wheeler transmission components in India announced the appointment of Naoya Nishimura as its Chief Executive Officer (CEO). The move underscores Musashi’s commitment to fortifying its leadership team and its focus in Indian…
Landmark Group, India, has appointed Ritesh Mishra as the new deputy chief executive officer for Lifestyle. With a remarkable career spanning over twenty-three years in the Retail Industry, Ritesh brings a wealth of knowledge and expertise to his new role. His responsibilities encompass shaping the company’s strategic direction, expanding its business footprint, and reinforcing its…
SHARP has announced the appointment of Sujai Karampuri as the Chairman for its India Business, effective 1st March, 2024. Sujai Karampuri shall spearhead the Display Business, and elevate SHARP’s brand presence in India, and most importantly bring strategic partnerships in manufacturing and technology transfer of SHARP’s sophisticated engineering products, components, and solutions. Bringing with him…
Deepak Mehrotra, previously the managing director at Pearson India, is set to take on the role of chief executive officer at Byju’s test prep firm Aakash, according to a report by Moneycontrol. Mehrotra’s appointment comes at a challenging time for Byju’s, which is reportedly facing financial constraints impacting regular operations, as mentioned in the Moneycontrol…
Zee Café, one of India’s leading English entertainment channels, is all set to enthral viewers with the premiere of the hit medical drama series, “The Night Shift,” starting April 8th, airing every weekday at 9 PM. The show promises to deliver an adrenaline-fueled blend of drama, action, and compassion, making it a must-watch for fans of gripping television. “The Night Shift”…
Eveready Industries India Limited, India’s No1 battery brand synonymous with power, performance, and reliability is thrilled to reinforce the teachings of its highly successful Ultima Alkaline Battery campaign, ‘Khelenge to Sikhenge’ in collaboration with its new brand ambassador Neeraj Chopra, the reigning Olympic gold medallist and World no. 1 men’s javelin star. The brand is focusing on enhancing its…
The India Chapter of the International Advertising Association (IAA) hosted the 14th edition of its annual property, the Olive Crown Awards 2024, on 5th April at the ITC Grand Central, Parel, Mumbai. The awards acknowledged the remarkable work of those individuals and corporates who drove the message of sustainability or ‘green advertising’. The event was…
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