Sony Pictures Networks India and Zee Entertainment Enterprises Ltd sign definitive agreements to merge
| |

Sony Pictures Networks India and Zee Entertainment Enterprises Ltd sign definitive agreements to merge

ByTVW News India Bureau

Sony Pictures Networks India Private Limited (SPNI) and Zee Entertainment Enterprises Ltd. (ZEEL) today announced that they have signed definitive agreements to merge ZEEL with and into SPNI and combine their linear networks, digital assets, production operations and program libraries. The agreements follow the conclusion of an exclusive negotiation period during which ZEEL and SPNI…

Havas Media Tribes launches high-impact OOH campaign for Swiggy Instamart
| |

Havas Media Tribes launches high-impact OOH campaign for Swiggy Instamart

ByTVW News India Bureau

Havas Media Tribes – the strategic partnership between Havas Media Group India and the Tribes Group has rolled out yet another unique and high decibel OOH campaign for Swiggy Instamart. This multi-city, high-impact, extensive OOH campaign, also includes Asia’s biggest billboard at Bandra Western Express Highway (ROB) Mumbai. Swiggy Instamart, a pioneer in the quick…

ET Medialabs wins Digital Mandate for Shadowfax
| |

ET Medialabs wins Digital Mandate for Shadowfax

ByTVW News India Bureau

ET MediaLabs, a leading growth marketing and analytics firm, recently announced a partnership with Shadowfax, the world’s largest on-demand tech-backed gig marketplace for businesses looking to outsource last-mile tasks. ET MediaLabs will help the business grow by providing high-end performance marketing services through this partnership. ET Medialabs will be critical in helping Shadowfax reach its…

Ranveer Singh
| |

Vicks India roped In Ranveer Singh as Brand Ambassador

ByTVW News India Bureau

Vicks has named Bollywood superstar Ranveer Singh as its new brand ambassador in India, in order to foster a stronger younger connection. Today’s young are actively looking for new ways to express themselves in ways that are authentic and free of khich khich or annoyance. With his mainstream appeal and strong young appeal, go-getter Ranveer…

Rossari-Sandeep Tulshyan
| |

Rossari Biotech named ex-Indofil Purchase Head as VP, Procurement

ByTVW News India Bureau

Sandeep Tulshyan has been named Vice President-Procurement at Rossari Biotech Limited, a Speciality Chemicals company that provides intelligent and sustainable solutions for customers across sectors. Sandeep is a seasoned sourcing and supply chain professional with over 25 years of experience. He focuses on adding value to business profitability. He will be stationed in Mumbai and…

Himanshu Chakrawarti
| |

Snapdeal named retail veteran Himanshu Chakrawarti as President

ByTVW News India Bureau

Snapdeal Limited, India’s top value e-commerce platform, today announced Himanshu Chakrawarti’s appointment as President. Himanshu will be in charge of a number of functions at Snapdeal, including driving the company’s Bharat-focused value commerce strategy and overseeing different development and operational initiatives. Himanshu was the CEO of Unlimited Fashion, Arvind Lifestyle Brands’ value fashion retail network…

Cashfree Payments launches ‘Yeh Mera Idea Tha’ brand campaign for budding entrepreneurs
| |

Cashfree Payments launches ‘Yeh Mera Idea Tha’ brand campaign for budding entrepreneurs

ByTVW News India Bureau

Cashfree Payments, a leading payments and API banking solutions company, today announced the launch of its brand campaign, ‘Yeh Mera Idea Tha’, focusing on encouraging budding entrepreneurs to take a leap of faith and execute the business ideas they have long cherished. Cashfree Payments has conceptualised the campaign on the very idea of the importance…

Sirona
| |

Sirona Raises INR 100 Crores in Series B Funding From BPC Unicorn Good Glamm Group

ByTVW News India Bureau

Feminine hygiene start up Sirona (makers of PeeBuddy and other innovative feminine hygiene products and market leaders in menstrual cups) have raised INR 100 crores in Series B funding from South Asia’s largest DTC conglomerate and recent BPC Unicorn Good Glamm Group.This is one of the largest amounts invested in a Series B round for…

CricFlix, Fanatic Sports and RevSportz join hands to auction rare cricket NFT artefacts
| |

CricFlix, Fanatic Sports and RevSportz join hands to auction rare cricket NFT artefacts

ByTVW News India Bureau

CricFlix, in collaboration with RevSportz and Fanatic Sports, will hold its first-ever cricket non-fungible token (NFT) auction on December 24 in Dubai, with the goal of providing value investment options to cricket fans and sports aficionados. In recent years, sports NFTs have proven to be game-changing digital assets, and the advent of CricFlix’s rare NFTs…

Cloud Tailor Onboards Tute Consult as their Strategic Communication Partner
| |

Cloud Tailor Onboards Tute Consult as their Strategic Communication Partner

ByTVW News India Bureau

Tute Consult, an integrated marketing and communications consultancy, has secured the communications contract for Cloud Tailor, a hyper-personalized women’s apparel brand that intends to provide a digital solution to an offline tailoring issue. Tute Consult will be in charge of raising awareness, establishing, and enhancing Cloud Tailor’s image by crafting a strategic communication roadmap that…