Mumbai, January 29, 2026: India’s pioneering shapewear brand Invogue has unveiled a cinematic, Instagram-first campaign featuring Malaika Arora, turning confidence, style, and self-expression into a playful cultural moment. The tongue-in-cheek film opens inside a police station, where Malaika Arora is “arrested” for the ultimate offence—looking too good. As an officer reads out the humorous “charges,”…
TVS Motor Company (TVSM), a leading global automaker operating in the two and three-wheeler segments, has launched India’s first-ever crowdsourced ad film with TVS Raider. Created entirely using content captured by TVS Raider owners, the film brings together authentic moments from across India through a collaborative filmmaking process, celebrating a new generation of riders who don’t…
When the Government of India announced a posthumous Padma Bhushan for Piyush Pandey, the moment felt less like a surprise and more like a long-delayed acknowledgment. For over four decades, Pandey didn’t just create advertisements—he reshaped how India spoke to itself through brands, politics, humour, and emotion. Pandey, who passed away in 2025, is widely…
New Delhi, India, 26th January, 2026 – Abhinav Ravikumar has been appointed Chief Marketing Officer (CMO) – Personal Care India at Hindustan Unilever Limited (HUL), effective January 2026. Based in Mumbai, Ravikumar will lead the marketing strategy for HUL’s extensive personal care portfolio in the Indian market. The appointment comes as HUL continues to strengthen…
Mumbai, 24 January, 2026: Budweiser 0.0 brought cricket’s most iconic symbol closer to its fans as part of the ICC Men’s T20 World Cup Trophy Tour at Lollapalooza India 2026. Displayed at the Budweiser Brew District on 24 January, the ICC T20 Men’s World Cup Trophy became a powerful focal point, giving thousands of fans the…
Asian Paints, India’s leading paint and décor company, returns with the 9th season of its much-loved home décor and storytelling property, Asian Paints Where The Heart Is. Over the years, the series has become a cultural touchstone, celebrating homes that are deeply personal reflections of the people who inhabit them. Season 9 continues this legacy, bringing to life stories…
MediBuddy, India’s leading digital healthcare company, has unveiled a powerful awareness campaign on cervical cancer that reframes how women’s health conversations are approached in the country. The campaign, #AskTheUnasked, is designed to provoke discomfort, spark dialogue, and push early action—making it a compelling piece of purpose-led storytelling. The film opens with a rapid montage, almost intrusive questions women…
Goa, 21st January 2026: From 24th to 30th January, the Museum of Goa (MOG) will host Step into the Sea, a multidisciplinary immersive installation that brings the rarely seen seaweed forests of Goa to land. The installation offers audiences a first-of-its-kind opportunity to engage with the world’s oldest marine ecosystem. India is home to over 800 known…
Mumbai, India, 20th January 2026: ixigo, India’s leading AI-based travel platform, has launched Armed Forces Fares for select domestic flights, celebrating the unwavering spirit of our Armed Forces with discounts of up to 25%. The fares apply to serving and retired personnel of the Armed Forces and Paramilitary forces, along with their dependants. The offer can be availed on…
Mumbai, 19th January 2026: Luminous Power Technologies, India’s leading consumer energy fulfillment company, announced the appointment of Vivek Abrol as Managing Director and Chief Executive Officer, effective Monday, January 19, 2026. Abrol will focus on driving profitable growth across the Luminous portfolio, advancing the company’s evolution into an integrated consumer energy fulfilment platform, and accelerating the expansion of solar and sustainable energy solutions….
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