TTK Prestige challenges gender roles in the kitchen on Mother’s Day with #CookingHasNoGender
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TTK Prestige challenges gender roles in the kitchen on Mother’s Day with #CookingHasNoGender

TTK Prestige has launched a new campaign on Mother’s Day that echoes its progressive views of gender roles in the kitchen. Titled #CookingHasNoGender, the campaign conceptualised by 22feet Tribal Worldwide intends to make Indian kitchens gender-neutral by bringing men into the fold. The campaign features the first film of many and talks about cooking as…

13th meeting of the India-Australia Joint Working Group on Counter-Terrorism
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13th meeting of the India-Australia Joint Working Group on Counter-Terrorism

Sydney : The India-Australia Joint Working Group on Counter-Terrorism convened its 13th meeting in person. Mr Mahaveer Singhvi, Joint Secretary for Counter-Terrorism at India’s Ministry of External Affairs, and Mr Roger Noble, Ambassador for Counter-Terrorism at Australia’s Department of Foreign Affairs and Trade, led respective delegations of experts to discuss the two countries’ ongoing counter-terrorism…

Online Gaming Industry to Push for Stable Taxation Regime
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Online Gaming Industry to Push for Stable Taxation Regime

A day after the Group of Ministers (GoM) tasked by the GST Council to look into matters related to the GST regime covering online gaming, casinos and race courses met, the online gaming industry has made a strong pitch to the government against raising GST rates to protect the industry from degrowth. The online gaming…

Lexar on-boards Advent PR as its strategic brand communication partner
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Lexar on-boards Advent PR as its strategic brand communication partner

Lexar Co., Limited, a global leader in flash memory solutions, has appointed Advent Public Relations, a research-based public relations firm, as its strategic brand and digital communication partner. Advent PR’s responsibilities include developing and implementing a phased integrated communication channel strategy aimed at expanding and reinforcing the company’s leadership position in India, as well as…

Infinix partners with Marvel Studios ahead of the launch of the NOTE 12 series
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Infinix partners with Marvel Studios ahead of the launch of the NOTE 12 series

Infinix, the TRANSSION group’s premium smartphone brand, has partnered with Marvel Studios for the first time ahead of the May 6, 2022 release of ‘Doctor Strange in the Multiverse of Madness.’ The collaboration will lead to the debut of the brand’s much-anticipated Note 12 series, which includes the Note 12 and Note 12 Turbo. The…

Crayons Advertising bags creative mandate for Croma
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Crayons Advertising bags creative mandate for Croma

Crayons Advertising, India’s largest independent advertising agency, has partnered with Croma to help them conceive and drive the next phase of their exponential growth, while keeping customers at the forefront of their strategy and execution. Crayons Advertising was chosen after a multi-agency proposal for their new approach to creative ideation, which was supported up by…

Medimix onboards Katrina Kaif as brand ambassador
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Medimix onboards Katrina Kaif as brand ambassador

Medimix, one of India’s leading Ayurvedic personal care brands, announces Katrina Kaif as its brand ambassador. With its positioning “Get SkinFit with Fast Acting Ayurveda”, the brand aims to reach the youth who are increasingly getting conscious about chemical free, natural-ayurvedic products without compromising on efficacy. Katrina Kaif, being a firm believer in staying fit…

Avalara named Ee Lyn Khoo as Chief People Officer
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Avalara named Ee Lyn Khoo as Chief People Officer

Ee Lyn Khoo has been named as the new chief people officer of Avalara, Inc., a cloud-based tax compliance automation service for organisations of all kinds. Human resources, talent management and acquisition, diversity and inclusion, learning and development, total incentives, including remuneration and benefits, and organisational development are among her responsibilities. Ee Lyn comes to…

Former Chairman & CEO of KPMG India, Arun Kumar Joins Deep Tech Venture Firm Celesta Capital
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Former Chairman & CEO of KPMG India, Arun Kumar Joins Deep Tech Venture Firm Celesta Capital

As a Managing Partner, Arun M. Kumar, a worldwide leader with 40 years of expertise in a variety of industries including technology, financial services, and government, will join Celesta Capital. Kumar will interact with significant institutional investors, government agencies, and technology experts with the Celesta management team, leveraging his extensive experience, particularly in the US-India…

TVS Motor Company Elevated Sudarshan Venu as Managing Director
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TVS Motor Company Elevated Sudarshan Venu as Managing Director

At its board meeting, TVS Motor Company announced Sudarshan Venu’s appointment as Managing Director, effective May 5th. Sudarshan has shaped the destiny of one of India’s major two-wheeler manufacturers, making it the most award-winning two-wheeler company. He was instrumental in the company’s expansion in India and other significant overseas areas, such as Asia, Africa, and,…