Belgium & India based DPhi has appointed a new-age integrated marketing communication agency — Bconnect Communications — to manage its external communication across pan India. DPhi, Artificial intelligence (AI)-focused community platform. Founded in 2020 by Chanukya Patnaik, the company is envisioned to educate and build AI for everyone to solve key challenges of humanity. On…
Atlas, the leading Employer of Record (EOR) organization that simplifies global expansion with unified software and solutions, expands its executive leadership team with the addition of Mark Graham as Chief Commercial Officer (CCO). As CCO, Mark Graham will lead Atlas’ business development functions across regions. Mark will focus on managing new logo acquisition and executing…
Scaler (by InterviewBit), one of India’s fastest-growing tech upskilling startups, today announced that it is planning to ramp up hiring by onboarding over 600 professionals by December 2022 to meet the growing demand for skilled tech talent in the industry. The hiring spree will be witnessed across the Sales, Careers (B2B Enterprise team), Instructors and…
Indian Tyre Industry major JK Tyre & Industries Ltd., inaugurated its first JK Tyre Steel Wheels Centre in Leh. Designed to enhance the customer buying experience, the company’s new flagship one-stop solution centre – Ladakh Tyres & Accessories Steel Wheel Center is the 1st in the region. Equipped with state-of-the-art wheel servicing equipment, a full range…
The IDEMITSU Honda Racing India riders are all geared up to get head-to-head in thrilling battle for points as MRF MMSC FMSCI Indian National Motorcycle Racing Championship 2022 gets closer to the season finale. As round 4 kicks off at the Madras International Circuit this weekend, 3 riders will race on Honda machines in Pro-Stock 165cc class of…
The world’s largest multi-genre Music festival, Lollapalooza is all set to make its India debut after traveling through 7 countries across 3 continents. This will mark the global festival’s first foray into Asia. The award-winning branded content vertical of Kulfi Collective – Supari Studios, has come together with Lollapalooza India, to create a launch video…
Essence, a global data and measurement-driven media agency that is part of WPP’s GroupM, today announced that it has been appointed as the integrated media agency of record by Rebel Foods in India. Led out of its Mumbai office, Essence’s scope of work includes strategy, analytics, media planning and media activation for the internet restaurant company’s brand…
Landor & Fitch, a global brand transformation company, today named Ritu Nakra as the general manager of Delhi to bolster business growth and develop strategic partnership with clients in Delhi. She will report to managing director of L&F India, Lulu Raghavan. Ritu brings over 25+ years of experience in leading businesses, anchoring key client relationships…
Madison Media Infinity, a unit of Madison World, has won the media AOR for India’s leading electrical solutions brand, Polycab India. The account was won in a multi-agency pitch involving several rounds of presentations. On this association, Nilesh Malani, president and CMO, Polycab India, said “We are excited to partner with Madison Media Infinity as…
Cosmetic brand Jovees Herbal has produced a new TVC with leading actress Parineeti Chopra. The actress is seen promoting the brand’s extensive line of face washes and emphasising their all-natural components in the TVC. The amusing TV commercial emphasises how important it is to always have perfect, fresh skin. The 20-second TVC is written and…
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