VW’s new #SafeLikeAVolkswagen campaign turns home life situations into car safety features
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VW’s new #SafeLikeAVolkswagen campaign turns home life situations into car safety features

German automotive maker, Volkswagen, has announced a new campaign – #SafeLikeAVolkswagen – to remind the road why the brand is the safest on it. A car campaign with no car in it, #SafeLikeAVolkswagen leverages the brand’s affinity for simplicity and human storytelling through crisp, amusing home life metaphors for the safety features on every Volkswagen….

D2C brand Spice Story elevates Vibhor Rastogi as Co-Founder
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D2C brand Spice Story elevates Vibhor Rastogi as Co-Founder

Vibhor Rastogi, co-founder and head of quality control at Spice Story, a D2C chutney brand, has been promoted from head of new product development and quality control to co-founder and head of quality control (product development). He is a certified chef from the Institute of Hotel Management IHM-Dadar and has previously worked for Taj Hotels…

Zoomcar named Ashu Singhal as Chief Technology & Product Officer
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Zoomcar named Ashu Singhal as Chief Technology & Product Officer

Zoomcar, a platform for car sharing in emerging markets, has named Ashu Singhal as Chief Technology & Product Officer. In his new post, Ashu will be in charge of overall product strategy and technical execution to ensure a fantastic customer experience across all areas where Zoomcar operates. Ashu is directly responsible for product vision and…

Simplilearn named Eric Martorano as CRO – Commercial Business
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Simplilearn named Eric Martorano as CRO – Commercial Business

Simplilearn, the world’s #1 online bootcamp for digital economy skills named Eric Martorano, Chief Revenue Officer (CRO) for its Commercial Business. The appointment is a part of Simplilearn’s larger goal of expanding and strengthening its teams globally to continue delivering the highest-quality upskilling. Martorano brings over 25 years of experience working with customers and partners across the globe and has…

Advertising, Market Research, PR and Telecom Sectors lead hiring intent: foundit Report
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Advertising, Market Research, PR and Telecom Sectors lead hiring intent: foundit Report

foundit, one of India’s leading talent platforms, today published the foundit Insights Tracker (fit) for December 2022. The job trajectory for the month has summarised the hiring sentiment for the year 2022 by exhibiting a steady increase (2%) in e-recruitment month-on-month (MoM). This re-affirms a positive hiring outlook in the upcoming year. However, a marginal…

GOAT Brand Labs’ The Label Life named Garima Garg as CEO
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GOAT Brand Labs’ The Label Life named Garima Garg as CEO

GOAT Brand Labs’ celebrity-styled lifestyle brand, The Label Life, has welcomed Garima Garg as its new CEO from December 2022. This is the third leadership hire in the past 6 months for GOAT Brand Labs portfolio companies. The first two being – Pepe Jeans Inner Fashion and Breakbounce. The Label Life is India’s premier D2C…

AIX Connect launches #TimeToTravel sale with flat 23% off on all flights
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AIX Connect launches #TimeToTravel sale with flat 23% off on all flights

 AIX Connect, formerly known as AirAsia India, announced the launch of its#TimeToTravel sale, offering a flat 23% off across the AirAsia India domestic network. The offer is applicable on bookings made till 11th January 2023 for travel between 24th January and 30th September 2023. The airline extended this offer for bookings made on its website www.airasia.co.in, mobile app and other major booking channels. As…

Sharath Pareddy named as the India Head of Credit and Analytics at Branch International
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Sharath Pareddy named as the India Head of Credit and Analytics at Branch International

Branch International, a San Francisco-head based fintech with operations across Nigeria, Kenya, Tanzania, and India, has announced the appointment of Sharath Pareddy as the Head of Credit and Analytics – India effective immediately. A graduate from IIT Kharagpur, Sharath has been working in the analytics and data science space across industries for over 12 years…

India’s Biggest Multi-Genre Music and Lifestyle Festival – Budweiser Beats
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India’s Biggest Multi-Genre Music and Lifestyle Festival – Budweiser Beats

Uniting music lovers and lifestyle enthusiasts, Vh1 Supersonic, the much-anticipated multi-genre music and experiential destination is all set to return after a hiatus of two years, celebrating all things music, food, art, fashion and gaming! The one-stop shop for all things pop-culture is here to help everyone escape from the mundane life and revel in…

The Good Glamm Group strengthens its partnership with Delhivery
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The Good Glamm Group strengthens its partnership with Delhivery

The Good Glamm Group, South Asia’s largest content-to-commerce conglomerate, has further extended its partnership with Delhivery, India’s largest fully integrated logistics provider, to implement end-to-end supply chain solutions and increase its customer satisfaction. As their long-standing supply chain partner, Delhivery has customized its services to complement the brand’s rapid growth and evolving logistics requirements. Starting…