Avi Kumar has been named as the Chief Business Officer of coto, the social community app designed specifically for women. Avi’s comprehensive consumer insights, brand mastery, and digital expertise will help coto’s business and marketing strategies move even faster. The narrative of turning the in-app content of Coto into distinctive consumer insights that will set…
With an aim to accentuate love, Bummer, a new-age apparel brand, has unveiled the second edition of its Valentine’s Day Campaign – #LoveIsABummer. Through this campaign, the brand encourages its patrons to add a spark to their love life by participating in the contest and winning a chance to travel to any destination abroad with…
Ankur Nyati has been named chief operating officer of the government test preparation website Utkarsh Classes. Nyati will have a big impact on Utkarsh Classes’ ability to maintain its supremacy in the government test preparation field. He will aim to diversify the company’s offerings by adding additional categories, verticals, and regions. Having managed operations for…
ABP Majha, the leading Marathi news channel, is set to present its unique event – ‘Majha Maharashtra Majha Vision’ – on January 24, 2023, at BKC Trident, Mumbai. The event will bring together leaders of the state to discuss the current developments, challenges, and pressing issues affecting Maharashtra. Majha Maharashtra Majha Vision will be an insightful and…
Elite Marque, a corporate PR and Influencer Marketing Agencies has bagged the PR mandate of UnlistedKart, an equity market-making platform which enables wealth managers and investors to invest in pre-IPO Equity, unlisted shares & ESOPs. The agency will be in charge of the company’s media responsibilities, advocacy and strategic brand positioning, influencer engagement initiatives, and…
EaseMyTrip.com, one of India’s online tech travel platforms, has announced that it has clinched the status of being the official travel partner for the Capri global-owned franchise named Sharjah Warriors. The Sharjah Warriors will be one of the participating teams in the six-team T20 tournament in the UAE conducted by the Emirates Cricket Board. Through…
Havas Group announced that it has acquired the majority of HRZN, one of Germany’s up-and-coming independent creative agencies for social media and content. HRZN, which was founded in 2011 and has offices in Mannheim, Düsseldorf, and Hamburg in addition to its main location, specialises in all areas of online-located brand communication, including social media consulting,…
OML Entertainment, a storied content studio and creator management company operating for close to 20 years, is further forming a robust layer to turbocharge this thriving digital ecosystem. The company is reinforcing its in-house creative agency, which will witness creators and creatives come together under one roof – a move that will strengthen OML’s pole…
Nickelodeon, a category leader in kids’ entertainment has unveiled a brand-new anthem and campaign ‘#DoTheNickNick’. The campaign features favorite Nicktoons, celebrates kids, and encourages them to look forward to 2023 with a positive and exciting outlook. The brand anthem is written by Gulzar and sung by Armaan Malik, and opens with the brand’s promise of…
Vh1 Supersonic 2023 has unveiled its stellar line-up of international musical sensations, Anne-Marie and CKay to India for the very first time! Marking their debut performances in India, the global artists and headliners will be joined at this 8th edition by India’s favourite musicians including rapper DIVINE, singer-songwriter Anuv Jain and indie sensation Prateek Kuhad….
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