Ipsos India has announced leadership changes in marketing communications and operations, effective January 2023. Pallavi Mathur Lal, senior director client organization, takes up the role of senior director, content and communications effective January 2023. Madhurima Bhatia, from Marketing and Communications Lead for Ipsos India now moves to Media Engagement and Partnerships for Ipsos India, with…
POCO, one of India’s leading consumer technology brands, today announced star Indian cricketer Hardik Pandya, as its brand ambassador. As a brand that focuses on challenging the status quo and representing every individual who is looking to pursue perfection and greater alternatives to the mainstream, the brand sees the ace cricketer as a perfect fit…
Simpl, India’s foremost 1-tap checkout network, today announced the appointment of Ashwini Ravindranath as Vice President of the Partner Success team. Ashwini will lead the team to build strong relationships with Simpl’s merchant network and own the P&L of the Pay Later business of the organisation. With this strategic hire, Simpl aims to help its…
Strengthening its purse of ethnic lifestyle brands in 2023, G.O.A.T Brand Labs has recently announced the acquisition of Imara – a popular celebrity-endorsed women’s ethnic apparel brand. Well received by the targeted premium women customers, Imara has expanded its presence in over 70 offline stores, Shoppers Stop who are also a strategic partner of G.O.A.T…
Mumbai: Pepsi on Tuesday announced that it has roped in Yash, the superstar, who shattered all geographical boundaries to become a force to reckon with and has had a hugely successful run at the box office. The disruptive partnership between Pepsi and Yash will become a huge topic of conversation amongst the youth of India….
PV Sindhu, an Indian badminton champion, has been named the first brand ambassador for Biryani by Kilo, an Indian biryani and kebab company. The well-known sports figure will be viewed as the brand’s face. The brand’s philosophy is well personified in PV Sindhu. Similar to how the company passionately believes that “Every good thing takes…
Abhinav Upadhyay has been named chief marketing officer of CollegeDekho, India’s ecosystem for higher education services. In addition to creating the company’s next chapter of growth through innovations and transformative efforts across its whole spectrum of products and services, Abhinav will lead all facets of brand and product marketing. Abhinav has almost two decades of…
With the start of the new year, a new fragrance from the city of Kannauj in Uttar Pradesh emerges with an exclusive collaboration with Michelin star and celebrity Chef Vikas Khanna. “Vikas Khanna by Zighrana” will be made available in India, for sale on Zighrana’s online platform. Inspired by the culinary arts and Indian culture,…
BharatPe, India’s leading fintech company, today announced three key appointments in line with its commitment towards building an organization with high levels of corporate governance, compliance and data security. The company announced the appointment of Ambuj Bhalla as its Chief Information Security Officer (CISO). A respected name in the information security and cyber security domain, Ambuj…
Skipper Pipes, the national power brand that specialises in premium quality polymer pipes and fittings, today announced that it has assigned Lowe Lintas as its creative agency to strategize and execute its national launch campaign. As part of this association, Lowe Lintas will be designing and executing all brand marketing communication campaigns of Skipper Pipes…
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