Supari Studios, the branded content vertical of Kulfi Collective, has announced that it has won the content marketing mandate for Spotify India. The account was won after a multi-agency pitch. One of India’s leading audio streaming platforms, Spotify is extremely popular especially among Gen Z and millennial listeners. Since its launch in the country four years…
Buzzworks, India, and Innovations Group, UAE, have officially announced the appointment of Prakash Jain as their Group Chief Financial Officer. Both organizations hold prominent positions in the human resource and recruitment services industry, and with this strategic appointment, Prakash will play a vital role in driving financial excellence and growth across both entities. Prakash brings…
Eveready Industries India Limited (EIIL), the renowned leader in innovative lighting solutions, launched its latest TVC, ‘Kya Baat Hai’, over the weekend, featuring the groundbreaking product, the Eveready Emergency LED bulb, INSTACHARGE. Emphasizing the product’s exceptional capabilities, the TVC was launched across Television, Print, and Digital mediums in over six languages. Conceptualized and crafted by Brand David for Eveready, the…
Havas Media Network India has appointed Ramsai Panchapakesan as the Managing Partner- Investments for Havas Media India. In his new role, Ramsai will report to R Venkatsubramanian, who serves as the President – Investments for Havas Media India and also the MD of Havas Play. With a wealth of experience and expertise, Ramsai joins the…
Affinity Global Inc, a globally-diversified ad tech firm that provides privacy-friendly advertising solutions and SaaS platforms, has announced its acquisition of Opinary, a Berlin-based consumer engagement focused media tech company. This strategic move solidifies Affinity’s commitment to expanding its global presence in Europe and further strengthening its position in the Ad-Tech industry, while also paving…
Zoya, the exquisite diamond boutique from the esteemed House of Tata, proudly revealed Bollywood star Sonam Kapoor Ahuja as their brand ambassador. Setting new standards for the fine jewellery experience in India, this luxury atelier commemorates its fifteen-year journey of crafting meaningful and wearable pieces of art, tailored exclusively for the discerning, aesthetically astute woman…
Priyanka Agrawal, former Chief Strategy Officer of Fractal Ink & Managing Partner, CX consulting at Dentsu One, has joined Punt Partners as co-founder almost a year after her exit. Having been part of Fractal Ink’s journey from its inception in 2010 to its integration into the Dentsu group in 2016, Priyanka brings a wealth of…
Duroflex, India’s leading sleep solutions provider has launched their first campaign with national brand ambassador Virat Kohli, featuring their Energise Mattress range. The campaign aims at promoting quality sleep and explores the benefits of making healthy choices to ensure longevity in health. Virat Kohli’s new Duroflex TVC commences with him listing various health tips he has received…
TVS Credit Services Limited, a leading NBFC in India, has recently disclosed its unaudited financial results for the first quarter of FY24, concluding on June 30, 2023. During this period, the company’s Assets Under Management (AUM) reached an impressive Rs. 21,924 Crore, marking a significant increase of Rs. 6,528 Crore from the previous year’s June…
TCM Sports, a leading sports media company in India, has appointed Sudip Roy as Executive Vice President. Roy joins TCM Sports with over two decades of experience in sales and marketing, with a specific emphasis on strategic planning, business development, advertising sales, and customer relationship management. Prior to joining TCM Sports, Roy was Cluster National…
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