Vidyuth Bhandary Appointed EVP – Content and Studios at Atrangii and Hari Om OTT

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Atrangii and Hari Om OTT have announced the appointment of Vidyuth Bhandary as Executive Vice President – Content and Studios. With nearly three decades of experience in the media and entertainment industry, Bhandary has held senior positions at Dice Media, Times Internet/MX Media, FremantleMedia, Miditech, Real TV, Big FM, and Star India. His career spans both television and OTT platforms, with a track record of producing international format shows and widely streamed digital content.

In his new role, Bhandary will lead content teams at Atrangii and Hari Om while serving as Studio Head for the companies’ newly launched studio division. He will focus on strengthening the content pipeline, developing fiction and non-fiction shows for Atrangii, and devotional stories for Hari Om. Additionally, he will spearhead the creation of original intellectual properties for OTT, television, and films.

Vibhu Agarwal, Founder of Atrangii and Hari Om OTT, said, said, “At Atrangii and Hari Om OTT, we are in a phase of aggressive growth, expanding our footprint and cementing our leadership across content, platforms, and distribution. Bringing in top industry talent is central to this strategy. Vidyuth’s appointment is a key step in that direction — his experience will help strengthen our in-house content engine and accelerate our plans to build a world-class studio ecosystem. We are committed to delivering premium, scalable content and taking Atrangii and Hari Om Studios to the next level, both in India and globally.”

On his appointment, Vidyuth Bhandary stated, “I’m thrilled to join one of India’s largest homegrown OTT platforms. I will be working closely with the content team to create a multi-year roadmap and focus on forging new content partnerships. My goal is to help build a strong in-house content slate while also developing a full-fledged studio setup to create content for other OTTs, television, and feature films. I look forward to expanding into new markets, exploring diverse genres, and achieving the vision set by the management.”

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