Jessica Apellaniz has been appointed jury chair for the Social Content & Influencer Marketing category at the ABBY Awards 2026 Powered by The One Club | The One Show.
Apellaniz currently serves as chief creative officer at Wieden+Kennedy Mexico, where she oversees creative work across brands including Nike, Ford, Uber and AB InBev.
Before joining Wieden+Kennedy, she worked as chief creative officer for Latin America at Ogilvy. During her tenure, the agency won honours at Cannes Lions, D&AD and The One Show, while Ogilvy Latin America was named Regional Network of the Year in 2022.
Apellaniz began her career in production, including a stint at MTV LATAM, before moving into copywriting and creative leadership roles.
The ABBY Awards 2026 Powered by The One Club | The One Show will be held during Goafest 2026 from May 20 to 22 at Taj Cidade de Goa Horizon.
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