Former Pearson India MD Deepak Mehrotra Joins Byju’s Aakash as CEO Amidst Financial and Operational Challenges
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Former Pearson India MD Deepak Mehrotra Joins Byju’s Aakash as CEO Amidst Financial and Operational Challenges

Deepak Mehrotra, previously the managing director at Pearson India, is set to take on the role of chief executive officer at Byju’s test prep firm Aakash, according to a report by Moneycontrol. Mehrotra’s appointment comes at a challenging time for Byju’s, which is reportedly facing financial constraints impacting regular operations, as mentioned in the Moneycontrol…

Zee Café Lights Up the Night with Gripping Drama, ‘The Night Shift’
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Zee Café Lights Up the Night with Gripping Drama, ‘The Night Shift’

Zee Café, one of India’s leading English entertainment channels, is all set to enthral viewers with the premiere of the hit medical drama series, “The Night Shift,” starting April 8th, airing every weekday at 9 PM. The show promises to deliver an adrenaline-fueled blend of drama, action, and compassion, making it a must-watch for fans of gripping television. “The Night Shift”…

Neeraj Chopra features in the latest TVC of Eveready’s Ultima Alkaline battery

Neeraj Chopra features in the latest TVC of Eveready’s Ultima Alkaline battery

Eveready Industries India Limited, India’s No1 battery brand synonymous with power, performance, and reliability is thrilled to reinforce the teachings of its highly successful Ultima Alkaline Battery campaign, ‘Khelenge to Sikhenge’ in collaboration with its new brand ambassador Neeraj Chopra, the reigning Olympic gold medallist and World no. 1 men’s javelin star. The brand is focusing on enhancing its…

14th Annual Olive Crown Awards 2024 Celebrates Sustainability Champions in Indian Advertising
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14th Annual Olive Crown Awards 2024 Celebrates Sustainability Champions in Indian Advertising

The India Chapter of the International Advertising Association (IAA) hosted the 14th edition of its annual property, the Olive Crown Awards 2024, on 5th April at the ITC Grand Central, Parel, Mumbai. The awards acknowledged the remarkable work of those individuals and corporates who drove the message of sustainability or ‘green advertising’. The event was…

Genpact CHRO Piyush Mehta Assumes Dual Role as Country Manager for India
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Genpact CHRO Piyush Mehta Assumes Dual Role as Country Manager for India

Piyush Mehta, Genpact forward-thinking Chief Human Resources Officer (CHRO), has recently assumed an additional role as the Country Manager for India. This strategic move aligns with Genpact’s ongoing focus on an AI-first strategy, driven by the burgeoning demand for advanced AI enterprise services in the Indian market. Having played a pivotal role in shaping Genpact…

NDTV unveils ‘The Election Carnival’ for Lok Sabha elections 2024
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NDTV unveils ‘The Election Carnival’ for Lok Sabha elections 2024

The NDTV Network has announced the launch of ‘The Election Carnival,’ an initiative aimed at fostering civic engagement and awareness ahead of the upcoming Lok Sabha Elections 2024. NDTV Election Carnival is a travelling studio that aims to travel to 34 cities across New Delhi, Uttarakhand, Uttar Pradesh, Jharkhand, Madhya Pradesh, Gujarat, Maharashtra, Haryana, Punjab, Jammu…

GoMore named Gaurav Mathur as Director of South Asia Operations
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GoMore named Gaurav Mathur as Director of South Asia Operations

GoMore has taken a significant step forward in its expansion strategy by establishing a localized services office in India and appointing industry expert Mr. Gaurav Mathur as Director of South Asia Operations to lead its foray into the Indian market. In his new role, Gaurav will spearhead the company’s growth initiatives, focusing on increasing market…

TREVOC named Saif Ali Khan & Kareena Kapoor Khan as brand ambassadors
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TREVOC named Saif Ali Khan & Kareena Kapoor Khan as brand ambassadors

TREVOC, renowned for its luxurious real estate developments in Gurugram, has achieved yet another significant milestone in its pursuit of redefining opulent living. The brand, synonymous with visionary design and decades-long industrial heritage, proudly announced Bollywood power couple Saif Ali Khan and Kareena Kapoor Khan as its esteemed brand ambassadors. The collaboration with Saif Ali…

BGMI’s Cryptic Caper: A Masterclass in Fan Engagement
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BGMI’s Cryptic Caper: A Masterclass in Fan Engagement

In the days leading up to Easter, the gaming community of BGMI (BattleGrounds Mobile India) found itself swept up in a whirlwind of excitement and speculation. It all began when BGMI’s social media channels teased a cryptic image, igniting a frenzy of curiosity among its dedicated fanbase. With just two days to go until Easter,…

McDonald’s India brings anime fandom to life with WcDonald’s
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McDonald’s India brings anime fandom to life with WcDonald’s

Embracing the anime-fandom among the Gen Z, McDonald’s India (West & South), owned and operated by Westlife Foodworld Limited, steps into the anime world with the exciting launch of ‘WcDonald’s’ in the country. In anime culture, McDonald’s has been referenced as WcDonald’s by anime fans and creators alike. The WcDonald’s identity is a hat tip…