As the Olympic Games Tokyo 2020 gathers momentum with only 20 days to the start of one of the most prestigious events in the globe, Sony Pictures Sports Network (SPSN), along with many luminaries from diverse fields, undertakes a ‘Best Wishes Initiative’ to rally the support of the nation for the Indian contingent. SPSN has…
OPPO, the leading global smart devices brand, today announced the launch of its latest campaign with Bollywood heartthrob, Ranbir Kapoor as he gets all set to dribble up some excitement for customers across India. As a part of this exciting campaign, #SayItWithRanbir, starting 5th July, Ranbir Kapoor would be all out to sweep fans off their feet as…
Zivame, India’s leading women’s intimate wear destination presents the first-ever Virtual Fashion Show in the Indian intimate wear space. In keeping with Zivame’s trademark of breaking barriers and making intimate wear more mainstream, Zivame has collaborated with influencers and built an event that showcases real women in the best sellers of the season. The Virtual…
In recent years, Indian start-ups have demonstrated a strong interest in technology, data, and the internet. With the introduction of free data plans and low-cost cell phones, India’s tech-based startups have taken the lead, and they have been the driving force behind the country’s rapid growth over the last decade, addressing specific problems, transforming entire…
Interactive Avenues, the digital arm of Mediabrands India, has announced its partnership with Affle’s mediasmart platform to enable industry-first solutions for programmatic & Connected TV (CTV) advertising in India. This partnership will enable and empower Interactive Avenues to leverage mediasmart’s unique capabilities to deliver precise, targeted, engaging, and measurable CTV ads with its proprietary Household…
She’s the rising French actress who beamed into homes as the best friend we’d all want if we moved to Paris. L’Oréal Paris is thrilled to announce the world’s favorite new Parisienne, actress Camille Razat as global ambassador. With the message: “you’re worth it just the way you are.” “Don’t compare yourself to others, you’re enough….
Close on the heels of celebrating its first anniversary, India’s number one short video app, Moj has announced the #MojSuperstarHunt. Launched with an initiative to find remarkable talent amongst the most original and outstanding content creators across India in five categories – Acting, Dance, Comedy, Transition, and Unique Talent. With Moj’s 120 million-strong monthly active user base,…
Visa, the leader in digital payments, has appointed Leo Burnett India as their creative communications partner. The account will be handled by the agency’s Mumbai office. Leo Burnett is a part of the Publicis Groupe who globally handles the media and production mandate for the brand and provides support for local work globally. Speaking about…
Volkswagen’s newest Australian campaign designed by DDB Sydeny highlights the fear which is faced by a lot of people who are not confident enough with their driving skills which can be harmful for the person sitting next to them. DDB Sydeny has beautifully illustrated the situation by creating actual movie posters to showcase the fear people…
BMW India has launched the new BMW M5 Competition in the country. The power-packed sedan will be available as completely built-up unit (CBU) and can be booked exclusively on shop.bmw.in. The new BMW M5 Competition provides undiluted M feeling with immense performance features like retuned chassis, new shock absorbers, track mode, active M differential with centralized…
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