AbhiBus (ixigo’s bus business), one of India’s leading bus ticketing platforms, is proud to announce the continuation of its long-standing association with Indian film superstar Mahesh Babu as its brand ambassador. First joining forces in 2016, Mahesh Babu has been the face of AbhiBus for nearly a decade – representing trust, relatability, and a seamless bus travel experience…
In a significant step towards boosting electric vehicle (EV) adoption in India, Tata Elxsi, a global leader in design and technology services, has signed a Memorandum of Understanding (MoU) with Infineon Technologies, a world-leading semiconductor solutions provider. This strategic collaboration aims to develop application-ready, cost-optimised, and safety-compliant EV solutions tailored specifically for the Indian automotive…
In a strategic move to enhance its AI-driven software engineering capabilities, Ascendion, a leader in AI-powered software solutions, has announced the acquisition of Moodys Northwest Consulting (Moodys), a renowned product strategy and transformation firm. The acquisition aims to deliver seamless, end-to-end solutions that combine cutting-edge AI engineering with product strategy and agile delivery, enabling enterprise…
The Bata Group has officially announced the appointment of Panos Mytaros as its new Global Chief Executive Officer (CEO), effective September 15, 2025. He will succeed Sandeep Kataria, who has led the company since 2020. Leadership Transition After a Transformative Era Under Sandeep Kataria’s leadership, Bata navigated a pivotal phase marked by the global pandemic…
Nucleus Software, a BSE and NSE-listed leader in digital lending and transaction banking solutions, has announced the appointment of Aabhinna Suresh Khare as its new Chief Marketing Officer (CMO). In this role, Aabhinna will oversee the company’s global marketing strategy, lead digital brand transformation initiatives, and drive stronger stakeholder engagement across international markets. With over…
Havas Media Network India has announced the elevation of Binu Thomas to the role of Managing Partner – Investments & Buying, further strengthening the agency’s investment leadership and enhancing its focus on delivering integrated, high-impact media strategies for its clients. Binu Thomas brings over a decade of rich experience within the Havas Media ecosystem, where…
In a significant development for Indian rugby, Sportz Interactive (SI) has joined forces with the newly launched Rugby Premier League (RPL), which is supported by GMR Sports, to elevate the league’s digital footprint and fan engagement strategies. This collaboration aims to transform the sport’s online presence and storytelling capabilities, signaling a new era for rugby…
In a groundbreaking move that could reshape mobile game monetization, Xsolla, a leading video game commerce platform, has unveiled the Xsolla Buy Button for Mobile Games, a direct-to-consumer payment solution designed to help developers maximize their revenue and reduce dependency on traditional app store payment systems. A Major Legal Shift Fuels New Opportunities The launch…
Times Music is pleased to announce the appointment of Dextryl Ferrao as Head – Catalogue Exploitation and Marketing. A seasoned industry leader, Dextryl’s appointment further strengthens Times Music’s focus on aggressive local and global growth. Times Music is home to one of India’s most diverse music catalogues and in his new role, Dextryl will lead strategic initiatives…
SW Network, an independent integrated advertising agency, has renewed its mandate for Nexus Select Citywalk, Delhi’s premier lifestyle and shopping destination. This marks the fifth consecutive year of collaboration between the two organisations. As part of the extended partnership, SW Network will continue to lead creative strategy, digital communication, community building, and offline collateral design…
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