Kaizzen, a Public Relations & Digital Agency, has been awarded the PR mandate by Allana Consumer Products. The mandate encompasses providing strategic communications support to the Consumer Products Division of Allana Group, covering corporate reputation management and brand visibility for all its consumer products across media platforms. On appointing the agency, Milind Pingle, CEO –…
ndia’s largest B2B e-marketplace Agri10x today announced its integration with Polygon, a leading ethereum scaling solution provider, aiming to give a facelift to the agriculture sector. Agri10x’s AI and blockchain-enabled platform connects farmers with buyers worldwide, whereas Polygon is popularly known for providing ethereum scaling solutions. This integration is expected to fast-track business scalability and immensely benefit the…
DCMN, the international growth marketing partner for digital brands, worked with Truecaller, the leading caller ID and spam blocking app, to launch its latest nationwide TV advertising campaign “Desh ka Truecaller”. The creative concept behind the last campaign, curated by agency Mind Fluid, follows the ads’ protagonists during key life events, like meeting your partner’s parents…
The stage is all set and the studios of PTC Network are once again brimming with Talent from across Punjab. PTC Punjabi unveils its season two of the Show “Hunar Punjab Da” with Sunanda Sharma as its anchor. This will be the first time that Singer and actor Sunanda Sharma will be hosting a show…
AuthBridge, India’s largest Authentication player has raised Series A investment from an Infinity Alternatives led investor group. Infinity Alternatives is a boutique asset manager, which invests across private and listed equities and currently manages/advises more than US$100mn in assets for multiple family offices. The size of the deal was undisclosed. Gurugram based AuthBridge provides end-to-end…
Bajaj Group has appointment of Gopal Agarwal as Executive Director-Finance with effect from October 14, 2021. He will report to Kushagra Bajaj, Chairman, Bajaj Group and will be based at the Group’s Head Quarters at Bajaj Bhawan, Mumbai. Gopal joins us from Adani Group where he was the Joint President, Group Corporate Finance. He’ll be…
Blockchain technology is becoming increasingly popular and thanks to a $1 billion growth fund being launched by the world’s largest crypto exchange, it’s about to get a lot bigger. Binance just announced the launch of a billion-dollar fund in support of the Binance Smart Chain blockchain to accelerate the adoption of digital assets and blockchain technology. At…
Buoyed by encouraging response from Indian beauty & wellness conscious customers, Boddess, the multi beauty tech and wellness platform has launched its first brand campaign ‘I AM MANY’. Conceptualised by Saatchi & Saatchi, the campaign is aimed at engaging with beauty & wellness enthusiasts and inspiring them to embrace diverse personas and celebrating it through…
WhiteHat Jr, the leading live one-on-one online learning platform, will host CreatorSpace: ESPORTS LAB, a free virtual event focused on inspiring and educating kids about the evolution of esports as a career opportunity. The global event will feature top industry experts and ace gamers including Dr. Joey Gawrysiak and Christopher Scroggins, Co-founders of EDGE Consulting (Esports Development…
Meesho, India’s fastest growing internet commerce platform, recorded 750% growth in users over last year during its flagship festive sale event – Maha Indian Shopping League. Nearly 60% of the total demand was driven by Tier 4+ markets, including remote locations like Khawzhwal and Sopore. “Fuelling our efforts to digitize Bharat, Maha Indian Shopping League…
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