RIO Pads urges women to choose the right pad through its latest campaign
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RIO Pads urges women to choose the right pad through its latest campaign

RIO Heavy Flow Pads by Nobel Hygiene launches its latest campaign ‘Stained Screen,’ featuring its brand ambassador Radhika Apte. The digital ad urges women to wake up and choose the right pad for heavy flow, comparing the absorption capability of regular sanitary napkins, night flow pads, and RIO heavy flow pads. Super-absorbent RIO Heavy Flow…

Design & Construct named Yuvraj Singh as its brand ambassador
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Design & Construct named Yuvraj Singh as its brand ambassador

Yuvraj Singh has joined Designandconstruct.in, a division of All About Buildings Pvt Ltd, as the company’s first-ever brand ambassador. The famed cricketer will be the face of India’s premier end-to-end home construction company as part of the partnership, which began on October 28, 2021. He invests in Design & Construct as a way of demonstrating…

Alex Hesz
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Dentsu International Named Alex Hesz as global chief strategy officer

Alex Hesz has been named to the newly formed position of global chief strategy officer at Dentsu International. Hesz will be in charge of Dentsu International’s worldwide corporate strategy and go-to-market strategy, with an emphasis on integrating skills across media, customer experience management (CXM), and creative in his new job. Hesz will report directly to…

Capital Trust
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Capital Trust Limited announces Expansion in Branch Network

Capital Trust Limited (Capital Trust), a digitally enabled non-banking finance company (NBFC), specialising in providing income–generating micro business loans in tier 3-5 regions, recently enhanced its branch network by opening 71 New branches. Out of these, 20 New branches were opened in Eastern UP; 21 in Bihar; 13 in Jharkhand; 11 in Madhya Pradesh and…

NDTV Convergence Signs Exclusive 10-Year Deal with Taboola
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NDTV Convergence Signs Exclusive 10-Year Deal with Taboola

NDTV Convergence’s position as India’s leading platform for online news stands reaffirmed with a very substantial 10-year deal with Taboola (Nasdaq: TBLA), a global leader in powering recommendations for the open web, helping people discover content they may like. The decade-long deal is based on mutually-determined  projections, including growth in traffic, and cumulatively can  enable revenue of Rs. 750…

Discovery
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discovery+ brings Say Yes To The Dress in India, ropes in Badshah for its music video

discovery+ is all set to surprise its audiences by bringing the  Indian version of the hit international franchise Say Yes To The Dress to the country! Right in time for the wedding season, the brand has roped in one of India’s most popular rappers and youth sensations, Badshah for the music video. Joining him as…

Somany Ceramics new brand campaign with Salman Khan
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Somany Ceramics new brand campaign with Salman Khan

Somany Ceramics Limited, an internationally acclaimed organization, specializing in ceramic tiles and allied product segments, is known to be a leader in design and innovation. The company has recently launched its new TVC as a part of the 360-degree integral brand campaign ‘Zameen Se Judey’. The TVC aims to connect directly with the masses urging…

Hipi Unveils Short-form Mobile Video Talent Hunt
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Hipi Unveils Short-form Mobile Video Talent Hunt

Hipi, India’s leading short video platform, has signed Rupali Jagga to host the country’s first mobile short-form video talent hunt Hipi G.O.A.T. Rupali Jagga is an absolute delight on the stage and has starred in multiple national and international singing reality shows. She got crowned as ‘India ki Shakira’ as a participant of Zee SaReGaMaPa….

For Appliance Repairs, The Urban Company Has Launched A Free Video Consultation
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For Appliance Repairs, The Urban Company Has Launched A Free Video Consultation

Trusted by more than 30 lakh households, Urban Company – Asia’s largest tech-enabled home services marketplace – launches free video consult for consumers for all its appliance repair services. This initiative will enable the consumer to understand the exact issue with an accurate diagnosis and cost estimate, leading to instant resolution, all through a video…

mccannworld
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Greencell Signs A Branding Contract With Mccann Worldgroup For Its Shared Electric Mobility Business

GreenCell Mobility (GreenCell), India’s leading e-Mobility company, today announced the appointment of McCann Worldgroup, a leading global marketing services company, to manage the brand design & communication duties for its yet to be launched B2C brand. McCann Worldgroup will manage the business from their Mumbai office. The company recently announced its plans for an initial…