Verloop.io partners with WebEngage to empower brands to build engaging customer experiences
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Verloop.io partners with WebEngage to empower brands to build engaging customer experiences

ByTVW News India Bureau

Verloop.io, the leading Conversational AI platform for Customer Support automation, announced today that it has partnered with WebEngage, a full-stack Retention Operating System, for consumer businesses. WebEngage customers can now use Verloop.io to send out their transactional and promotional messages via their WhatsApp channel by hyper-personalizing the content based on user behaviour. This enables the customer to start…

BCCI announces RuPay as Official Partner for TATA IPL
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BCCI announces RuPay as Official Partner for TATA IPL

ByTVW News India Bureau

The Indian Premier League Governing Council (IPL GC) today announced RuPay, the flagship product of National Payments Corporation of India (NPCI) as an official partner for TATA IPL, which will begin on 26th March 2022. This will be a multi-year partnership. RuPay is the first-of-its-kind Global Card payment network from India, providing an exceptional self-reliant card…

Gupshup Rebrands amidst Product Growth and Global Expansion
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Gupshup Rebrands amidst Product Growth and Global Expansion

ByTVW News India Bureau

Gupshup, a global leader in conversational engagement, unveiled a new brand identity at the Mobile World Congress in Barcelona. The new brand identity consists of new logo colors, revised brand look-and-feel, an updated website, and a new tagline: “One-on-one. With everyone”. These changes reinforce Gupshup’s vision of transforming the future of business-to-customer conversations and commerce…

ANTS digital bags digital, brand, and performance marketing duties for PURE Home + Living
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ANTS digital bags digital, brand, and performance marketing duties for PURE Home + Living

ByTVW News India Bureau

DLF Brands Pvt. Ltd. assigns digital, brand, and performance marketing duties to ANTS digital for their flagship home decor brand – PURE Home + Living. ANTS Digital will strategize to enhance the online presence across digital, e-commerce and various social platforms, increase the footfall on stores and create innovative campaigns for the D2C channel. Zafar…

Chingari inks strategic partnership with Boogle Bollywood
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Chingari inks strategic partnership with Boogle Bollywood

ByTVW News India Bureau

Chingari, an Indian short video app has recently announced its partnership with Boogle Bollywood- a complete Bollywood and Pollywood entertainment channel for cinema and music lovers. The association was a strategic move by both parties, taken to attract the Moviebuffs on Chingari app, with premium Bollywood music and content shared byBoogle Bollywood Entertainment. With an…

ATC India named Sandeep Girotra as Chief Executive Officer
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ATC India named Sandeep Girotra as Chief Executive Officer

ByTVW News India Bureau

ATC India, a leading independent passive telecom infrastructure provider, has announced the appointment of Sandeep Girotra as the new Chief Executive Officer (CEO) of the company. He succeeds Ashwini Khillan, who is moving into a new APAC regional leadership role. Sandeep has over 30 years of experience across various functions within the Telecom and Technology…

VMLY&R India elevates Pooja Jauhari to Group CEO
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VMLY&R India elevates Pooja Jauhari to Group CEO

ByTVW News India Bureau

Global brand and customer experience agency VMLY&R today announced the appointment of Pooja Jauhari as Chief Executive Officer, VMLY&R India across its group of companies.  Based out of VMLY&R’s Mumbai office, she reports to VMLY&R Asia Co-CEO Tripti Lochan, who is based  in Singapore. As CEO VMLY&R India’s group of companies, Pooja Jauhari will oversee the…

Flipkart’s Shopsy launches a brand new TVC campaign with Sara Ali Khan
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Flipkart’s Shopsy launches a brand new TVC campaign with Sara Ali Khan

ByTVW News India Bureau

Flipkart’s social commerce platform, Shopsy rolled its latest campaign ‘It happens only on Shopsy’ highlighting its value proposition as a hyper value platform with unbelievably low prices that warrant unexpected reactions depicted through its tagline ‘Shopsy pe prices aise lage free jaise’. The campaign aims to reach the masses specifically in Tier 2 and beyond…

Ramagya Mart launches its first brand ad film starring Randeep Hooda
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Ramagya Mart launches its first brand ad film starring Randeep Hooda

ByTVW News India Bureau

Randeep Hooda, an actor known to play versatile lead roles in Bollywood and Hollywood films has announced association with the Ramagya Mart brand. Ramagya Mart is India’s only B2B wholesale eCommerce portal that has been built to support and promote Indian home appliance manufacturer’s brands to retailers, wholesalers, and institutions. In Ramagya Mart’s first brand…

Wakefit.co
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Wakefit.co onboards Rashmika Mandanna as its first brand ambassador

ByTVW News India Bureau

Wakefit.co, India’s leading home and sleep solutions brand, announced the onboarding of popular actor Rashmika Mandanna as its first brand ambassador. Rashmika will be a part of Wakefit.co’s upcoming campaigns. This will aid in the company’s brand-building efforts in an evolving market and chart out its growth to become India’s leading home and sleep solutions…