Chemin Esports assigns communications mandate to Mavcomm Consulting
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Chemin Esports assigns communications mandate to Mavcomm Consulting

Chemin Esports, one of India’s leading esports organizations has assigned its communications mandate to Mavcomm Consulting, an integrated communications consulting firm working with some of the top global and Indian brands. The mandate involves the positioning of the pivotal role that Chemin esports plays in enhancing the esports eco-system of India even as it helps…

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Lux Industries brings in ‘Chehre Pe Muskaan’ for the discerning consumers of its brand ‘Lux Cozi’
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Lux Industries brings in ‘Chehre Pe Muskaan’ for the discerning consumers of its brand ‘Lux Cozi’

Lux Industries Limited, (BSE: 539542 | NSE: LUXIND), one of the country’s largest innerwear manufacturers, known for its innovative and customer-demand driven product offerings, manufacturing more than 100 products across 14 major brands comprising a complete range of innerwear and outerwear for men, women, and children, has yet again created a buzz with its new…

ZFunds appoints Yogesh Yadav as CTO and Tanvi Jadhav as Product Head
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ZFunds appoints Yogesh Yadav as CTO and Tanvi Jadhav as Product Head

Mutual fund distribution platform, ZFunds, today announced two new leadership appointments as the company expands its footprints to make mutual funds Sahi and Asaan for the people of Bharat. While Yogesh Yadav  joins as the Chief Technology Officer (CTO), Tanvi Jadhav has been appointed as the Head of Products. The appointments strategically enable ZFunds in…

OMD India named Iti Kaul as head of digital practice
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OMD India named Iti Kaul as head of digital practice

Making strides in its transformational growth, OMD India has appointed Iti Kaul to spearhead the digital practice for the agency from April 2022. Showcasing exemplary leadership in a lateral movement, Iti will take charge of the role from PHD Media, where she currently leads Digital Planning as its General Manager. Bringing with her a wealth…

Digital Refresh Networks bags Mukharochak’s digital mandate
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Digital Refresh Networks bags Mukharochak’s digital mandate

Digital Refresh Networks, an integrated creative and digital marketing solutions company, has won the digital mandate for Mukharochak Snacks. This famous account will be enhanced further by their Kolkata team. The tasks taken by the Digital Refresh Networks team are website development, social media, and Google ads. Speaking about the association, Barin Mukherjee, Co-Founder, CEO, Digital…

Games24x7 onboards Shubman Gill and Ruturaj Gaikwad as brand ambassadors of My11Circle
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Games24x7 onboards Shubman Gill and Ruturaj Gaikwad as brand ambassadors of My11Circle

Games24x7, India’s leading online skill gaming company has appointed young and talented Indian cricketers, Shubman Gill and Ruturaj Gaikwad as the new brand ambassadors for My11Circle, it’s popular fantasy sports platform. Both Shubman and Ruturaj will be seen in multimedia campaigns by My11Circle, spanning across TV, digital and social media platforms. Commenting on the association, Bhavin…

Spinny launches its marketing campaign led by Spinny’s Brand Ambassadors – Sachin Tendulkar & PV Sindhu
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Spinny launches its marketing campaign led by Spinny’s Brand Ambassadors – Sachin Tendulkar & PV Sindhu

Spinny, India’s trusted full-stack used car platform, has launched its first national marketing campaign with the brand promise of “Khushiyon Ki Long Drive”. Highlighting the brand’s vision to turn the car buying and ownership journey into a simple and delightful experience, the heart-warming ads feature Sachin Tendulkar & PV Sindhu. Conceptualised by Spring Marketing Capital,…

RR Kabel launches the #FireSeJyaadaJaanleva TVC with Akshay Kumar
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RR Kabel launches the #FireSeJyaadaJaanleva TVC with Akshay Kumar

RR Kabel, part of a USD 850+ million conglomerate, RR Global and a pioneer in the wires and cables industry in India has recently launched their second TVC campaign featuring Akshay Kumar across TV channels. The campaign was launched to raise awareness around the importance of using quality wires which ensures safety during a fire…

Piramal Consumer Products Division ropes in Ajay Devgn for brand ‘Tetmosol’
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Piramal Consumer Products Division ropes in Ajay Devgn for brand ‘Tetmosol’

Piramal Pharma Limited’s Consumer Products Division (CPD) today announced its association with popular Bollywood actor Ajay Devgn, for its flagship brand, Tetmosol. Tetmosol is a medicated skin-care soap used in the treatment and prevention of skin infections. Piramal Pharma is now strengthening the brand offering by introducing Tetmosol Dusting Powder and increasing its media investments…