Celebrating the occasion with millions of happy customers on this Independence Day, Honda Motorcycle & Scooter India unveiled its new YouTube masthead campaign ‘Desh Ki Shine, Honda Ki Shine’. Created by Madison Digital, the new campaign encapsulates the joy & pride of every Indian in its theme while garnering more than 644 million impressions and over…
Advertising, Marketing and Media industry’s apex body – The Advertising Club today announced the Managing Committee for the current fiscal, i.e., F.Y. 2022-2023, at its 68th Annual General Meeting. Mr. Partha Sinha, President – Response Bennett, Coleman & Co. Ltd., has been re-elected to lead the body. Speaking about the appointment Mr. Partha Sinha, President, The…
In a continued effort to amplify its original productions , Locomotive Global Media, an international production company based in Mumbai, has moved to further bolster its leadership team with the appointment of Roshni Ghosh as Producer for the company’s original films and series. Roshni’s appointment is with immediate effect. In her new role, Roshni will work…
Team for Humanity, a fundraiser by Give (formerly GiveIndia), has launched an auction of collectibles donated by eminent sports and entertainment personalities to raise funds for low-income families that lost their breadwinner to COVID-19. Global athletes and celebrities have donated their personal memorabilia such as autographed bat from Virat Kohli, pair of spikes from Sunil Chhetri, Jimmy Choo shoes from Kareena…
Spinny, a full-stack used car buying and selling platform in India, has released its next set of films for its newly announced campaign, “Go Far”. The campaign is all about pushing beyond the usual boundaries, not stopping at the finish line, and exploring further. Don’t wait for things to happen; make them happen. A campaign…
In a first-of-its-kind initiative, Wiggles collaborated with creator platform The Good Creator Co’s, Co-Founder Malini Agarwal, popularly known as MissMalini to engage with influential pet parents and animal lovers to drive the conversation around the right nutrition for every dog. They hosted Wiggles’ maiden Petfluencer Party on September 11 in Mumbai – a fun evening that saw…
Gujarat-based KP Group, a renewable energy player, has roped in former Team India fast bowler Munaf Patel as its brand ambassador. “We are happy to welcome Munaf Patel, who was the fastest Indian bowler of his time, to the KP Family. Despite coming from a small village and a humble background, Munaf played at the…
Vanity Wagon, a beauty marketplace, has announced the appointment of their new Assistant Vice President – Creative & Content, Vikram Tyagi. In his new role as Assistant Vice President – Creative & Content, Tyagi aims to strengthen the language and image of Vanity Wagon across all their platforms. On this new journey with Vanity Wagon,…
Tata 1mg has awarded the national PR contract to Perfect Relations. With the straightforward goal of making healthcare more affordable, accessible, and understandable, the business has quickly expanded since 2015 to become India’s #1 Digital Health Company, controlling the majority of time spent in the category with more than 40 million monthly unique users and…
Delta, a global leader in power and thermal management solutions, has emerged as a major player in the e-mobility sector worldwide. Over the last few years, as one of the prominent leaders in EV (electronic vehicles) charging solutions, it has set up EV charging stations in various parts of the world, including Asia, the USA,…
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