TBWA\India has appointed Ranjeev Vij to the role of Managing Director, Nissan United 3.0 and executive director north, with immediate effect. In his new role, Vij will be tasked with further elevating the impact of the Nissan United team, along with driving the growth strategy for the agency. Govind Pandey, Chief Executive Officer at TBWA\India, said, “Having…
TIGC, one of India’s leading homegrown fast-fashion D2C men’s wear brands from the house of The Indian Garage Co., has announced the iconic Indian cricketer Suryakumar Yadav as its brand ambassador. Suryakumar Yadav (SKY) is one of the world’s leading white-ball cricketers. Known as “Mr. 360” and ranked number one among the ICC’s T20I batters,…
Anupam Katheriya has joined the leadership team of Cholayil Private Limited, the parent business of brands including Medimix and Cuticura, to strengthen it (CEO). Anupam has more than 20 years of experience in the consumer goods sector, having held executive positions at international corporations including Heinz, Nestle, and Emami. Anupam will be in charge of…
Shyam Steel, one of the leading producers and manufacturers of primary TMT bars, has announced today that it has roped in leading Indian actor Vijay Devarakonda as its brand ambassador. The group also announced its major plans to expand and revamp its retail operations across the Andhra Pradesh and Telengana market followed by other states…
Piyush Agarwal has been promoted to vice president of supply chain at Pepperfry, the top online marketplace for furniture and home goods in India. Since 2021, Piyush has been a part of Pepperfry and has contributed significantly to the conceptualization and execution of numerous Supply Chain initiatives. Piyush has been successful in building a strong…
Elevar Sports, a rising D2C sports company in India, has selected Media Maniacs, a reputable public relations firm, to handle its PR. As part of the mandate, the agency accepts the position of the brand’s official PR partner and is responsible for managing all media-related tasks for the company, such as strategic media planning, brand…
The One Club for Creativity, the world’s foremost nonprofit organization whose mission is to support the global creative community, has hired Molly Crossin to serve as chief growth officer. She will lead development of strategic, cross-platform partnerships with agencies and brands, connecting them with the club’s numerous DEI, gender equality, education, and creative development programs…
Neel Jadhav has been named as Vice-President and Head of Marketing by Katonic.ai, an AI-ML start-up that enables businesses to more quickly realise the value of corporate AI. He will report to Prem Naraindas, the founder and CEO of Katonic.ai. Jadhav has ten years of expertise managing well-known, international household businesses as well as building…
Raveer Singh has been named the brand ambassador for Pepsi. Pepsi has long been associated with the voice of young people and supports their right to self-expression, self-assurance, and self-belief. Commenting on the partnership, Saumya Rathor, category lead, Pepsi Cola, PepsiCo India, said, “Pepsi represents the spirit of youth in a bottle and for us,…
HiveMinds, a leading digital marketing agency and the digital specialist of Madison World, further establishes its leadership position by winning mandates for some of the leading brands. The agency will be spearheading customer acquisition for HomeLane: India’s finest – personalized home interiors and ecommerce growth for Zydus Lifesciences. An early entrant in India’s digital marketing…
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