EaseMyTrip has appointed Manmeet Ahluwalia as its new chief marketing officer (CMO), the company announced in a recent stock exchange filing, Nov. 22, 2025. In his new role, Ahluwalia will lead the company’s marketing strategy across India and international markets, focusing on brand growth, customer engagement and innovation.
Ahluwalia brings more than 20 years of experience across major global travel and tourism brands, including Expedia, Thomas Cook, Yatra and the Singapore Tourism Board. He has spearheaded several notable campaigns such as Daddy of Travel, What a Pleasant Surprise, and Travel Like a Champion, the latter coinciding with Expedia’s global partnership with the UEFA Champions League. His expertise spans performance marketing, content strategy and MarTech integration across APAC, EMEA and NORAM.
Speaking about his new role, Ahluwalia said he aims to strengthen EaseMyTrip’s market position while enhancing customer-centric innovation. “My mandate at EaseMyTrip is clear—elevate the brand while reinforcing our commitment to customer-first innovation and seamless travel experiences. This vision directly aligns with my belief that marketing must forge meaningful connections. I am focused on leading the team to solidify our market position, explore impactful avenues for engagement, and deliver strategic growth that resonates deeply with travellers across India and beyond,” he said.
The appointment signals EaseMyTrip’s continued focus on strengthening brand leadership and expanding visibility within a competitive global travel landscape.
