Social Panga, an integrated creative and digital marketing agency with offices in Bangalore, Delhi/NCR, Mumbai, and Dubai, has named Ruksheen Palia as Vice President of Business and Strategy to enhance its Mumbai operations.
With over twelve years of industry experience, Ruksheen joins the team from VMLY&R India, where she served as the business lead for various accounts, notably including Unilever.
Throughout her career, Ruksheen has gained extensive expertise in the digital industry, particularly in managing Indian companies across different media channels. She also possesses a strong track record in business expansion for brands and organizations.
In her new role at Social Panga, Ruksheen will spearhead the agency’s growth initiatives, devise strategic plans, and drive innovation for Mumbai operations. Additionally, she will be responsible for developing comprehensive business strategies and identifying new market opportunities.
Commenting on her appointment, Gaurav Arora, co-founder, Social Panga, said, “We are delighted to welcome Ruksheen on board as our Vice President of Business and Strategy. Welcoming her reflects our commitment to progress, embracing strategic leadership and innovation as we navigate the path ahead with dedication and excellence. With her wealth of experience and leadership, we are confident that she will bring fresh perspectives and drive our agency to new heights.”
Himanshu Arora, co-founder, Social Panga, added, “With Ruksheen joining us, we are going to further capitalise on opportunities offered by Mumbai. Her appointment will undoubtedly boost Panga’s ongoing success and growth, fueling our long-term vision and commitment to a new-age thoughts & ideas. This is step closer to develop our integrated creative solutions for brands with focus on business goals.”
Speaking on her appointment Ruksheen Palia added, “I am excited about my new role at Social Panga. The team here is very creative and committed and is in sync with my long-term career goals. I am committed to leading our team towards even greater success. Together we will seize opportunities, build strong partnerships, and achieve unparalleled success. I look forward to contributing to the agency’s continued growth and make a positive impact in the industry.”
