Vibha Singh has been named to head international expansion in the APAC area by ET Medialabs, India’s top growth advertising and analytics company, which recently announced the successful establishment of its office there. She has been appointed Director, APAC, and is in charge of planning ET Medialabs’ performance in the APAC region. The appointment supports ET Medialabs’ goal of expanding into more international markets and strengthening its APAC offering. In this capacity, Vibha will work closely with Raghav Kansal, founder and CEO of ET Medialabs, to advance the company’s expansion.
Vibha Singh has over 15+ years of Corporate and Entrepreneurial experience of setting up new profitable business units and vast knowledge of building profitable brands in the digital space. Over the last 2 years with ET Medialabs, she has worked with several unicorns, established brands and hyper-growth startups to accelerate their digital growth journey across sectors. An alumna of IIT & MICA, she has successfully launched the dedicated App and Creative Vertical at ET Medialabs delivering 200%+ growth YoY.
ET Medialabs has already received an overwhelming response from the South-East Asian market and has been successful in closing 3 APAC based businesses so far, with many more in the pipeline.
Speaking on this new role, Vibha Singh said, “Taking an Indian homegrown brand internationally was always my dream. I am grateful and looking forward to this new and challenging opportunity to establish ET Medialabs in the international market”.
She further added “We see a lot of demand internationally looking towards India and full stack Digital Growth agencies such as ET Medialabs based out of India. With over a decade of experience and the best talent in the industry, we are very confident to mark our name in APAC and the international market. ET Medialabs has ambitious plans to expand to other markets such as US, Middle East & Europe in the future.”
Commenting on the expansion and appointment, Raghav Kansal, CEO of ET Medialabs, said, “It is a moment of pride and through this entry, we intend to strengthen customer success and delivery in the Asian region. ET Medialabs has ambitious plans for Singapore and the APAC region, and our team is confident that we can add more momentum to brands and companies looking towards building traction through the medium of performance and growth marketing.”
