Neo HBM today announced Veteran Bollywood actor Saif Ali Khan as its brand ambassador. The star actor will promote HBM Gold cement& Steel in India. He will appear in multi-media campaigns for the brand and raise awareness through direct consumer outreach.
Commenting on this association, Actor Saif Ali Khan Said that “It’s an honor and a privilege to be associated with the pioneer of the Cement & Steel industry in India. The company has a legacy of bringing high-quality products to the market and I look forward to this association with the HBM family.”
Vishal Kanodia, Founder & Managing Director, Neo HBM Pvt. Ltd., said: “We are delighted to introduce Mr. Saif Ali Khan as brand ambassador for Neo HBM. We have signed Mr. Khan as a Brand Ambassador for HBM GOLD Cement & Steel. Our products have carved a niche for customer focus, quality, and consistency. Khan’s consistent performance, commitment, and continued desire to scale new heights and standards personifies our brand. Saif Ali Khan will play a key role in familiarizing our brand and value proposition to consumers. Our association with him will strengthen our brand image which offers the most reliable and innovative cement & steel products with best-in-class quality and strength.”