Sugar Free D’lite’s Rakhi campaign serves sibling drama with a zero-calorie punch
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Sugar Free D’lite’s Rakhi campaign serves sibling drama with a zero-calorie punch

This Rakhi, Sugar Free D’lite is turning festive gifting on its head with a deliciously witty twist packed with emotion, humour, and zero added sugar. The brand has rolled out limited-edition gift packs and teamed up with popular creators Mallika Dua and Chetan Goel for a light-hearted digital campaign that blends sibling banter, festive cheer,…

McDonalds India
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McDonald’s India launches ‘It’s a McD Thing’ campaign – redefining ‘Adda’ culture

Celebrating the magic of togetherness and spontaneous moments that have defined the McDonald’s experience for generations, McDonald’s India (West & South) has launched its latest brand campaign – ‘It’s a McD Thing’. This new campaign conceptualized by DDB Mudra is all about the strategic narrative that elevates McDonald’s restaurants into a cultural canvas where life’s…

Debashis Chatterjee
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Ascendion Appoints Industry Veteran Debashis Chatterjee to Board of Directors, Strengthening AI-Driven Software Engineering Vision

Mumbai, 5th August 2025 — Ascendion, a rapidly growing force in AI-powered software engineering, has announced the appointment of Debashis Chatterjee (DC) to its Board of Directors. This strategic move reinforces Ascendion’s commitment to redefining the future of software engineering through AI innovation. With over three decades of leadership in global technology services, Chatterjee brings…

Krafton
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Xsolla, In Collaboration With KRAFTON, Releases The “Abyss Of Dungeons” Web Shop To Fuel Direct-To-Player Growth

Xsolla, a leading global video game commerce company, announces its latest collaboration with KRAFTON: a dedicated Web Shop for Abyss of Dungeons, the newest dark fantasy extraction Role-Playing Game (RPG) from Bluehole Studio. In a treacherous medieval underworld, Abyss of Dungeons fuses high-stakes survival with immersive dungeon-crawling combat and player-driven progression. Currently available across select markets, including the…

Wendy
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Wendy’s India Celebrates 5 Years with Bold Campaign Featuring Rave Party Bus, Roast Battles & Creator Collabs

Wendy’s India is turning five, and the quick-service restaurant (QSR) brand is going all out to mark the milestone. With a presence of over 200 outlets across the country, Wendy’s is celebrating its fifth anniversary with an unconventional, high-energy campaign that fuses food, fun, and culture in unexpected ways. Titled “Wendy’s India Turns 5,” the…

Gaurav Banerjee BARC
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Gaurav Banerjee Appointed Chairman of BARC India, Succeeds Shashi Sinha

August 2, 2025 | Mumbai — The Broadcast Audience Research Council (BARC) India has announced the appointment of Gaurav Banerjee, Managing Director & CEO of Sony Pictures Networks India (SPNI), as its new Chairman, effective immediately. The decision was made during the board meeting held on August 1, 2025. Banerjee steps into the role, succeeding…

Renault Group
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Renault Group Acquires Full Ownership of Chennai Plant, Strengthens Commitment to India as Global Hub

In a significant move to reinforce its global expansion strategy, Renault Group has acquired the remaining 51% stake in its Chennai-based joint venture plant, Renault Nissan Automotive India Private Ltd (RNAIPL), previously held by Nissan. With this acquisition, Renault becomes the sole owner of the facility and gains complete operational control, further integrating the Indian…

Garima-Babbar-Executive-Director-Primus-Partners
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Primus Partners Appoints Garima Babbar as Executive Director to Lead Global Education, Employability & Entrepreneurship Practice

Mumbai, 1st August 2025: Primus Partners, a leading management consulting firm, has strengthened its leadership team with the appointment of Garima Babbar as Executive Director within its global Education, Employability, and Entrepreneurship (EEE) Practice. In this pivotal role, she will work closely with Charu Malhotra, Co-Founder and Managing Director of the firm, to drive strategic…

Komerz India Appoints Former WPP Executive Amarendra Singh as Chief Marketing Officer
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Komerz India Appoints Former WPP Executive Amarendra Singh as Chief Marketing Officer

Mumbai, India | July 31, 2025 — Komerz India, the Indian subsidiary of UK-based Komerz Global, has announced the appointment of Amarendra Singh as its Chief Marketing Officer (CMO). This strategic leadership move comes at a defining moment as the company accelerates its growth in India’s rapidly expanding digital commerce ecosystem. Komerz Global is an…

Healthium Medtech Appoints Rajnish Damani As Group COO
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Healthium Medtech Appoints Rajnish Damani As Group COO

Healthium Medtech, a global player in medical devices, focused on products in surgical and post-surgical ecosystem including wound closure, advanced wound care, arthroscopy and infection prevention segments, has announced the appointment of Rajnish Damani as Group Chief Operating Officer (COO). In this newly created leadership role, Rajnish will oversee Manufacturing, R&D, and Supply Chain operations…