Pristyn Care, a Gurgaon-based healthcare unicorn, today announced its partnership with Disney+Hotstar as the Associate Sponsor. Disney+Hotstar is the official broadcaster of the Indian Premier League, the most valuable cricket league in the world, and one of the top three leagues in all sports. Large numbers of our fellow citizens of small towns have to travel,…
Uber today launched a new, 360 degree brand campaign, ‘Bas Socho Aur Chal Pado’ to drive awareness about its affordable hailable categories, Uber Auto and Uber Moto, helping people reimagine how they can travel everyday. The campaign celebrates the indomitable spirit of everyday Indians who are resilient aspirers, passionately chasing their dreams, regardless of the…
Two-time world cup winning captain, Mahendra Singh Dhoni (MSD) and Chairman of Global Creative & Executive Chairman, Ogilvy India, ad-man Piyush Pandey have been roped in by WinZO, India’s largest social interactive gaming company, for its upcoming ad campaign themed “Game Badal Do”. The campaign intends to inspire the users to fuel their passion to…
To further strengthen its leadership in the home renovation and interior segment, Livspace, India and Southeast Asia’s largest omnichannel home renovation platform, has launched its 2022 brand campaign, Love the Way You Liv. To further amplify the campaign, the company has roped in Virat Kohli and Anushka Sharma as its first-ever brand ambassadors. Featuring the…
Saugato Bhowmik has been named Director of CPG, Car & D2C Industry Vertical in India, where he will be responsible for strategy and solutioning for Meta’s top consumer goods and auto advertisers. Saugato’s hiring follows a flurry of senior executive hires in recent months in areas such as business, policy, and partnerships, indicating the company’s…
Outbrain Inc., a leading web recommendation platform announced today the expansion of its global partnership with Microsoft utilizing Microsoft Azure and encompassing business, technology and services. Outbrain has been a long-standing Microsoft partner, through technology and advertising integrations that span MSN, Microsoft 365, Xbox, gaming, and Microsoft Bing. The expansion of the partnership will entail a…
Srinidhi Shama Rao has been named Chief Strategy Officer of Aegon Life, Digital India’s life insurance firm, in order to drive the company’s digital-only strategy and achieve exponential development. Srinidhi will report to Aegon Life’s MD and CEO, Satishwar Balakrishnan, and will be in charge of Analytics, Alliances, Marketing, Sales, and Product Innovation. Srinidhi’s appointment…
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State Bank of India’s Chairman, Shri Dinesh Khara flagged off “SBI Sanjeevani-Clinic on Wheels“, a mobile medical unit project at State Bank Bhavan, Mumbai. A batch of 5 such Mobile Medical Units were flagged off to provide primary healthcare services in the States of Arunachal Pradesh, Bihar, Haryana, Madhya Pradesh & Uttarakhand. SBI Chairman, Shri…
Tata Motors, in partnership with PPS Motors has inaugurated a new state-of-the-art dealership at Pallikarnai – in the city of Chennai. With this new facility, the company aims to extend its presence and build a strong foothold in the city. The new dealership facility with presence in Pallikarnai and ECR, Chennai will provide access to…
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