With festive joy warming the October air, Myprotein India has announced its nationwide campaign #FaithInFitness, which aims to encourage its community to renew their trust in their fitness journey and support their friends and family to embark on the path to holistic health. Through influencer activations and partnerships, the sports nutrition brand will also share key…
People are celebrating Diwali with pomp and gaiety this year. Tuning into that joyous fervour, Asian Paints aims to connect with their consumers through a heart-warming film that carries forward their brand ethos, ‘Har Ghar Kuch Kehta Hai’. The film conveys a heart-filled message about bringing families together while also highlighting the joy-filled equity a…
Vinod Cookware- one of India’s promising kitchenware brands, along with its AOR, Network Advertising, is going mainstream by partnering with Whisper Media for a series of In-Content Advertisements (ICA) on popular Indian TV channels, this festive season. In addition to the ICA ads, the brand will also be running quarter-page ads in mainline newspapers ‘Hindustan…
Colorbar, one of India’s leading cosmetics brands, has recently launched Co-Earth, a one-of-a-kind personal care brand born For Our Planet. The brand firmly believes in co-existence with the Earth and its offspring, promising sustainable, performance-driven products both gentle on you and the environment. Its products come with the Clean Beauty Promise – 100% naturally derived, 100% vegetarian, 100% cruelty free and zero toxins….
Senco Gold & Diamonds the largest organized jewellery retailer in Eastern India (based on number of stores), today announced a new campaign – Festival of Artistry with Bollywood heartthrob and brand ambassador Kiara Advani to celebrate upcoming Dhanteras and Diwali. Senco Gold & Diamonds has also come up with exciting Dhanteras Shagun offer across Gold, Diamond, Platinum and Silver jewellery…
Influencer Incubator and creative powerhouse NOFILTR.Group named Mihir Surana as Partner and Chief Executive Officer. Mihir’s core responsibility will be to lead the setting and execution of the organization’s strategy while allocating capital for its growth. Furthermore, he will be leading, building and overseeing the executive teams at NOFILTR.Group. Mihir developed his business prior to joining NOFILTR.Group by…
D2C beauty and wellness brand WOW Skin Science/WOW Life Science has appointed Richa Gupta as Vice President – Innovation and Strategic Projects for its India as well as international business. At WOW Skin Science, Richa will be in charge of new product launches, new brand development as well as other strategic projects across beauty, health and…
Tonic Worldwide, a digital-first creative agency, has bagged the integrated digital mandate for Mahindra First Choice’s car&bike. As part of their mandate, Tonic Worldwide will be managing the social media, paid media for car&bike . car&bike is not merely another name in the world of automotive websites. car&bike is envisioned as the consumer facing brand…
ASUS India has launched its new brand campaign titled ‘Incredible comes from within’ that celebrates the brand’s spirit and design genesis for its OLED laptop range in India. The campaign went on air yesterday, 16th October on Hotstar and Start Sports platforms as well as on the company’s social media platforms. ASUS is emphasizing the fact that every…
India’s largest multi-game platform Games24x7 has launched a captivating new campaign for the ICC T20 World Cup, for its fantasy sports platform, My11Circle. Titled “My11Circle pe team banao, har din SUV jeeto”, the 3-films campaign features brand ambassadors Sourav Ganguly and Shubman Gill to celebrate the spirit and enthusiasm of Indian cricket fans by rewarding…
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