AkzoNobel has elevated Neha Kalia to the role of Country HR Manager – India, marking a significant leadership advancement as the company sharpens its talent and people strategy in one of its fastest-growing markets. Neha, who has been instrumental in shaping AkzoNobel’s talent engine, steps into the position after leading Talent Acquisition, Campus Strategy and…
EaseMyTrip has appointed Manmeet Ahluwalia as its new chief marketing officer (CMO), the company announced in a recent stock exchange filing, Nov. 22, 2025. In his new role, Ahluwalia will lead the company’s marketing strategy across India and international markets, focusing on brand growth, customer engagement and innovation. Ahluwalia brings more than 20 years of…
Schneider Electric has partnered with Vellore Institute of Technology (VIT) to establish a Centre of Excellence (CoE) dedicated to Smart City and Smart Factory technologies at the university’s Vellore campus, Nov. 24, 2025. The collaboration aims to accelerate innovation, research and skill development in fields crucial to India’s digital transformation and sustainable future. The new…
Scaler has appointed Ratnakar Reddy to lead its B2B growth strategy, tasked with strengthening the company’s enterprise learning proposition, building regional teams and shaping industry-aligned curricula for the IT/ITeS sector, global capability centers and government organisations, Nov. 22, 2025. Reddy’s mandate includes expanding Scaler’s enterprise footprint across India and the MENA region while advancing workforce…
Madison Media, part of Madison World, has secured the integrated media mandate for Navi Limited (formerly Navi Technologies Limited) after a multi-agency pitch, Nov. 22, 2025. The account will be handled from Madison Media’s Bengaluru office and will include offline and digital media, out-of-home and activation duties. Navi Limited, founded in 2018, is a technology-led…
Prime Video, showcased the first episode of its much-loved Original series The Family Man Season 3 at the 56th International Film Festival of India (IFFI) on November 21. Streaming globally, the eagerly awaited third season of the spy action-thriller series opened to loud applause and cheers in a packed auditorium during the Gala Premiere, which…
Fortune Refined Soybean Oil, India’s leading refined soybean oil brand from AWL Agri Business Ltd. (formerly Adani Wilmar Ltd.), has launched a new video campaign featuring Bollywood actor Akshay Kumar that celebrates India’s culture of checking in on one another’s well-being, Nov. 22, 2025. The film taps into a familiar greeting — “Kaise ho? Sab…
A new Scotch whisky label backed by Bollywood actor Sanjay Dutt has jolted India’s ₹5 lakh crore spirits market after selling 300,000 bottles in just 45 days and generating ₹15 crore in revenue, Nov. 22, 2025. The brand, Glenwalk, entered the hyper-competitive whisky segment with a ₹500 nip and scaled at a speed legacy players…
Admatazz, an independent creative group known for its media-, technology- and science-driven approach, has announced a strategic partnership with BrandMusiq, India’s pioneering sonic branding agency. The collaboration aims to integrate sonic identity into everyday digital content — particularly the high-frequency formats where brands publish the most, such as social media videos, performance creatives, and short-form…
In a bold, category-defining marketing move, Sociowash has unveiled India’s first fully edible billboard, created to celebrate Myntra M-Now’s first birthday. The never-seen-before installation, displayed at Maxus Mall in Borivali, sparked widespread curiosity as consumers struggled to understand whether they were seeing a billboard—or a giant cake. The six-foot edible structure tapped into the globally…
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