Sparx, the sport shoe brand, has taken to revitalise itself this season with a refreshed, racy, turbo charged communication campaign themed “Sparx – It’s In Me” created by DDB Mudra. A shout-out for youngsters, it urges them to push their boundaries, overcome their doubts, and seek out their inner potential. The campaign anthem –‘Mujhme hai…
BridgeUp officially announced the launch of its subscription financing platform, the most cost-efficient way for SaaS and recurring revenue companies to access capital, today.By treating subscriptions as a new asset class, BridgeUp is the first platform of its kind in India and Asia-Pacific that creates an opportunity for companies with recurring revenue to convert their monthly…
MarketWolf, an innovative ‘intra-day options only’ trading app has raised US$5.5million in a fresh round of seed funding largely from high profile individual investors who hold senior positions in globally renowned private equity firms, investment funds, fintech and consumer Internet start-ups. Some of these investors include Anil Thadani – Chairman at Symphony Asia; Ashutosh Sinha –…
PUBG: NEW STATE online showcase, KRAFTON, Inc., the creators of PUBG: BATTLEGROUNDS, announced that PUBG: NEW STATE will officially launch on iOS and Android in more than 200 countries on Nov. 11 following a final Technical Test in 28 countries* from October 29 – 30. During the showcase, CH Kim, CEO of KRAFTON, shared opening remarks followed by presentations from Minkyu Park (Executive Producer), Daehun Kim (Creative Director), Henry…
Multiplex chain INOX Leisure Ltd announced that it has partnered with Nissan India to be the official sponsor of the World Cup Screening at INOX. The partnership will see Nissan India and INOX working across various digital media platforms including on-screen and video wall advertisements, as well as hosting live match screening sessions for their…
With the cricket season in full swing, Myntra today announced that it is now hosting MPL Sports’ official Team India merchandise collection on its platform. The assortment includes distinct styles such as the player jersey, stadium jersey, training jackets and hoodies, and polo tees by MPL Sports, which is the official kit sponsor of the…
Dream11, the leading fantasy sports platform, unveiled its new brand campaign #DreamBig ahead of the ICC Men’s T20 World Cup 2021. The new campaign encourages fans to Dream Big as that builds the foundation to achieve success along with talent, hard work, and self-belief. The brand has launched the campaign with the return of the…
Dangal Games, skill and tech-based online gaming platform, has entered into a strategic alliance with the legendary Sanjay Manjrekar, a former Indian cricketer and commentator who will be heading the advertising and marketing promotions for the company’s initiatives around the T20 ICC World Cup. The Online skill gaming platform has been a huge supporter of…
“Bollyboom”, a Percept Live Intellectual Property, announced the much awaited ‘Bollyboom Moosetape India Tour 2021’ with renowned Indian singer Sidhu Moosewala. The Bollywood EDM musical extravaganza will kick off on 20 November 2021 in Gurgaon and thereafter be held across various cities pan India including Hyderabad, Noida, Chandigarh, Goa amongst others all through November and…
South Asia’s largest overseas education company Leap, that runs Leap Finance and LeapScholar (www.leapfinance.com and www.leapscholar.com), has announced the launch of ‘LevelUp H1B’, a job-matching portal for international students that allows international students to apply directly to a curated list of companies sponsoring H1B Visas. The free of cost portal aims to make the job search process easier…
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