Leading American Sportswear brand since 1906, New Balance has come on board with leading retail solutions provider, BrandMan Retail Pvt Ltd. BrandMan Retail Pvt. Ltd. will take the onus to represent and grow the strategic presence of New Balance in India via an omnichannel format of retail. New Balance will be offering all its key…
ZEE Ganga is all set to bring a unique Chhath themed line-up for its viewers. Considering the significance of Chhath and the elaborate celebrations not just around the core region of Uttar Pradesh and Bihar but nationally as well as internationally these days, the channel will create a landmark moment this year by being the…
Adding yet another feather to its cap, ANS Commerce, a full-stack e-commerce enablement startup, has onboarded Bira 91, a modern, made-in-India beer brand, onto its platform. With this association, ANS Commerce will be offering its full-stack solutions – Brandstore tech, Performance Marketing, and Warehousing and order fulfillment, to Bira 91. The latest development further strengthens…
Hero Indian Super League (ISL) Champions Mumbai City FC are delighted to announce a new global partnership with Expo 2020 Dubai for the 2021-22 season. The collaboration will see the first World Expo to take place in the Middle East, Africa and South Asia (MEASA) region become the Islanders’ Principal Partner. As a part of…
Tata Tea Leaf revels in the spirit of Bihar and Jharkhand’s most popular festival- The Chhath Puja, with an integrated campaign to evoke regional pride. As part of the campaign, Tata Tea Leaf launched a special Chhath puja pack and has also associated with Bejod, OTT platform of Champaran Talkies for the Chhath puja 2021…
Wunderman Thompson has appointed James Hammond as Head of Healthcare, APAC. The position is a newly created leadership role, reflecting Wunderman Thompson’s growing presence in the health industry in APAC. Hammond previously served as the APAC Client Lead and Global Client EVP at WPP Health Practice International for close to a decade. He then went…
Kamal Haasan, through Lotus Media Entertainment has partnered with Fantico, India’s premium licensed digital collectibles platform, to exclusively launch his digital avatars, NFTs and will also debut in the Metaverse. Fantico will be launching a game based Metaverse wherein the prominent actor will have his own world. The NFTs are slated to be launched on…
PR Professionals, flagship of PRP Group, has bagged the public relations mandate of Satcom Industry Association (SIA) India in a multi-agency pitch. SIA-India, which is the apex representative body for the satellite communications ecosystem in the country has entrusted PR Professionals to amplify its key messages, ideas and vision that represent the interests of the…
Bolo LIVE, India’s first home-grown and fastest-growing social live-streaming platform today announced the appointment of Abhay Singh Kumpawat as its Vice President, Marketing to drive the next level of growth for Bolo Live. An IIT Roorkee alumnus, Abhay is a growth specialist for over 7 years and has played an instrumental role in driving early-stage growth and…
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