Ampverse, Asia’s fastest-growing esports organization who owns gaming and play-to-earn assets, today announced its official partnership with Razer, the world’s leading lifestyle brand for gamers. This collaboration will enable Bacon Time to continue its growth under the Team Razer Banner – an assembly of world class esports teams and athletes aimed at empowering the best…
Over the last seven years, Ariel India has continuously sparked conversations around the unequal division of domestic chores within households, urging more men to #ShareTheLoad. Taking this core message forward, Ariel joined hands with the reputed educational institute – MICA, Ahmedabad to host an online discussion on ‘How to #SeeEqual in Advertising’. The discussion was…
ElectricPe, India’s most trusted EV charging platform, today announced the appointment of Krishnan Sekar as COO to help expand ElectricPe’s footprint across India and global markets. This announcement comes on the back of the company’s recent partnership announcement with proptech unicorn, NoBroker, to set up 100,000 charging points this year. Speaking on this leadership addition,…
The gaming industry already brings in more money than North American sports and movies combined, but it’s not stopping there. The booming gaming market, which is currently valued at $173 billion, is expected to top $200 billion in revenue by 2023 and to nearly double by 2027. Naturally, the high-profit margins seen in recent years…
K2 Communications Pvt. Ltd, India’s leading Public Relations agency, bags PR Mandate of K12 Techno Services Pvt. Ltd., a leading education service provider in India, as its official Communications Agency following a competitive multi-agency pitch. As part of the engagement, K2 Communications will work with K12 Techno Services pan India on the brand’s corporate reputation…
VDO.AI, a global advertising technology innovator with an active base of 1000+ publishers worldwide, has recently signed an annual contract for spearheading leading news platform India Today’s video monetization across premium desktop/mobile web traffic. This partnership between VDO.AI and India Today will help the latter to effectively monetize their website traffic and engage millions of its users…
Mobile Premier League (MPL), one of the world’s largest mobile esports and skill gaming platforms, has announced the launch of Great Indian Gaming League (GIGL), the country’s largest multi-sport online mobile gaming tournament, with a total value of Rs 2000 crore. The tournament, which will run from March 24th to May 29th, 2022 will see…
Swiggy has appointed Saurabh Nath as Head of Brand Marketing, according to his LinkedIn page. In his new position, Nath will be in charge of brand marketing for the Swiggy masterbrand and delivery operation. Nath was previously the Head of Marketing at OZiva, a D2C startup in Nutrition & Wellness, from August 2021. He was…
Verve Media has bagged the social media mandate for WelFra Investments, a financial services company. The mandate includes services like social media management, digital creative designing, content marketing, and ORM. As part of the mandate, the agency will focus on improving brand recall and driving digital footfall to WelFra Investments’ website with an integrated social…
Byju’s, an edtech firm, announced today the appointment of Majid Yazdani as Vice President at Byju’s Lab to propel and shape the future of education. Majid will be responsible for incubating new ideas and delivering breakthrough solutions throughout BYJU’S ecosystem of learning products at BYJU’S Lab, where he will be working on customisation and other…
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