BharatPe, one of India’s leading fintech companies, today announced the launch of its new and one-of-a-kind marketing campaign called ‘My Shop My Ad’. This first-ever campaign in the fintech industry in India gives millions of offline merchants of BharatPe an opportunity to create their own video advertisement- featuring India’s star cricketers, Rohit Sharma or KL…
Fast growing sports platform Fun88 continues to stay invested on growing its presence in the Indian market. In a bit to attract new users and become the go-to destination for all things sport, Fun88 continues to ride high on partnerships, sponsorships, advertising and brand campaigns. Taking a step forward and strengthening its existing partnership with…
Engaging young viewers with indigenous stories and adorable characters, India’s leading kids’ entertainment channel, Nickelodeon has continued to be No.1 position in the kids’ category for eight consecutive years. India’s biggest toon icon – Motu Patlu has been a big part of this success story. The adorable and loved duo are now celebrating 10 years of their fantastic…
Bollywood star Yami Gautam has been named as ECOVACS Robotics’ first Indian brand ambassador. ECOVACS Robotics is a pioneer in home service robotics. In keeping with the brand’s spirit, Yami will take a leading role in promoting the brand’s history of innovation and robotic change in the Indian market. The partnership with Yami Gautam will…
Varun J. Bansal has been appointed as Associate Vice President, Media, by Kinnect, India’s top creative, data, and digital media powerhouse, to oversee its Delhi operations. Bansal will be headquartered in Delhi and be responsible for reporting to Kinnect Vice President of Media Mihir Palan. Bansal has worked with clients including Nestle, GSK, Pernod Ricard…
Mathew Cyriac has invested $ 2 M in MyySports. Mathew is an existing Board Member and now joins as a Co-Founder. He is also the founder of Florintree Advisors. Saurav Banerjee, founded MyySports in 2021. MyySports is a sports-tech start-up which through its App provides simple creator tools allowing millions of sports lovers to create,…
The global slowdown in funding continues with start-up funding in India in Q3 CY22 hitting a two-year low at USD 2.7 billion across 205 deals, as per the PwC India report titled, “Startup Deals Tracker – Q3 CY22.” While a decline in funding is noted across all stages of investment – early, growth and late – the decline has…
Truecaller, the world’s leading global communications platform launches a new campaign today to convey an important message. Conceptualised by Truecaller and The Womb, the campaign depicts the true essence of India and its people. With two names and one identity, our large and vibrant India also has many mini-India’s within. We know that the smartphone…
As the season of festivals and celebrations starts, the focus of entrepreneurs too heightens on the business growth brought in by the festivities, with many of them starting new books of accounts in line with the celebrations. This coupled with the desire and expectations of spending time with the family can make it tough for…
Witzeal, one of India’s most rapidly expanding new-age gaming technology companies, has successfully surpassed more than 30 million registered users and reached a new milestone by surpassing INR 2 billion in revenue. Today, Witzeal is amongst the top five RMG platforms that curates, innovates and introduces new-age, tech driven skill games which are at par…
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