Zivame, India’s No.1 intimate wear brand, known to encourage women to find their right lingerie fit is transforming the discussion on ill-fitting lingerie with a captivating strategy, this time using innovative out-of-home (OOH) marketing. Research indicates that a staggering 80% of women in India are unaware of their right bra fit. Zivame’s #MeetYourRightFit campaign is…
QYOU Media Inc., a company operating in India and the United States producing and distributing content created by social media stars and digital content creators, has announced that Indian digital leader and strategist, Raj Mishra, has been added as a Nominee to join the Board of Directors of QYOU Media at the company’s shareholder meeting…
WhatsApp believes in the importance of providing a secure environment for people to connect with their loved ones. In an effort to encourage women to engage in private conversations and check on each other’s well-being, the company has partnered with actor Anushka Sharma to launch an innovative campaign. As part of this initiative, mirrored messages…
FanCode has secured exclusive rights to live stream all matches of the upcoming South Asian Football Federation (SAFF) Championship. The tournament will take place at the Kanteerava Stadium in Bengaluru, commencing on June 21 and concluding on July 4, featuring a total of 15 matches. Football enthusiasts will be eagerly anticipating the opening day clash…
Leading sports marketing agency, Baseline Ventures, has announced the signing of a multi-year extension to exclusively represent renowned Indian cricketer, Smriti Mandhana. Smriti, who initially joined forces with Baseline in 2017, expressed her satisfaction with the agency’s representation and decided to continue their fruitful collaboration. Since partnering with Baseline, Smriti has witnessed remarkable growth in…
Malabar Gold & Diamonds, a renowned jewellery retailer with a presence in 11 countries through its 320+ showrooms, has officially welcomed NTR Jr. as its brand ambassador. This collaboration will see the actor prominently featured in upcoming consumer campaigns for Malabar Gold & Diamonds. According to the brand, NTR Jr.’s second innings as their ambassador…
Sudha Numac Games Pvt. Ltd. has recently launched its brand Winx11, providing its users with the ultimate unique experience. Winx11 comes up with a revolutionary new platform for fantasy sports enthusiasts with an energetic Tagline – “Ab Jeet Pakki Hai“. The tagline itself depicts the focus of brand on ensuring more players to win. The…
Kiara Advani, the popular actress, has become the brand ambassador for GALAXY® chocolates, a well-known confectionery brand owned by Mars Wrigley. The company shared the news through Kiara’s official social media platforms, where they released a teaser video. The announcement was followed by a TV commercial featuring Kiara in a magical setting, savoring the smoothness…
NIC Honestly Crafted Ice Creams (NIC), a part of Walko Food Company, is excited to announce that Rashmika Mandanna, a renowned personality, will serve as their first-ever Brand Ambassador. This collaboration goes beyond just endorsements as it brings together Rashmika’s natural charm and NIC’s unwavering dedication to creating exceptional ice creams. This partnership aims to…
Jonathan George, an accomplished creative professional, has been elevated to the role of Senior Vice President, Creative at TBWA\Media Arts Lab, Apple’s dedicated global creative agency, in India. This promotion comes into effect immediately. In his new position, George will collaborate closely with Michaela Futcher, the Head of Strategy and Managing Director for APAC at…
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