Asian Paints unveils a new campaign ‘Inspired by Kerala, Dedicated to Kerala’
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Asian Paints unveils a new campaign ‘Inspired by Kerala, Dedicated to Kerala’

From the martial art of Kalaripayattu to the scenic tea gardens and the thrilling Vallam Kali boat races along coconut tree-lined riversides, Kerala is home to many rich and diverse cultural traits and experiences. To honour the vibrant heritage, art, culture and traditions of Kerala, Asian Paints has launched a special edition packaging for its ultra…

Kotak Mahindra Bank named Ashok Vaswani as MD and CEO
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Kotak Mahindra Bank named Ashok Vaswani as MD and CEO

Ashok Vaswani has taken the helm as the Managing Director and CEO of Kotak Mahindra Bank, succeeding Dipak Gupta, who served as the interim MD and CEO after the departure of Uday Kotak, the bank’s founder director, on September 1, 2023. Before assuming this leadership role at Kotak Mahindra Bank, Vaswani held the position of…

DS Group honours female farmers with #SaluteTheFarmHER initiative
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DS Group honours female farmers with #SaluteTheFarmHER initiative

Dharampal Satyapal Group (DS Group), a multi-business corporation and a FMCG conglomerate, has launched a new film honouring the invaluable contribution of the female farmers in India. In continuation of the #SaluteTheFarmHER initiative launched on International Women’s Day, DS Group unveiled a video campaign on National Farmers’ Day to address the significant under-representation of female farmers. The…

The Hershey Company named Luigi Mirri as GM, India
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The Hershey Company named Luigi Mirri as GM, India

The Hershey Company has named Luigi Mirri as the General Manager for India, effective January 1, 2024. Currently fulfilling the role of General Manager for the Asia-Pacific (APAC) regions, Luigi will now extend his responsibilities to include overseeing operations in India. In his current capacity, Luigi, who has been in this role for the past…

Supari Studios Behind Spectacular Netflix End of Year 2023 Campaign- An Iconic Cultural Crossover
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Supari Studios Behind Spectacular Netflix End of Year 2023 Campaign- An Iconic Cultural Crossover

Supari Studios, the award-winning content studio from Kulfi Collective, has partnered with streaming giant Netflix India to bring their much-awaited End Of The Year 2023 campaign to life. In an unparalleled homage to the year’s most iconic pop culture moments, the campaign offers an inventive and thoroughly entertaining blend of popular Netflix scenes and beloved…

Troo Good named Wunderman Thompson as ad agency
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Troo Good named Wunderman Thompson as ad agency

The millet snack company Troo Good has chosen Wunderman Thompson as its advertising agency, marking the beginning of a multi-year, multi-crore collaboration. This strategic partnership positions Wunderman Thompson to lead extensive advertising campaigns and promotional efforts for Troo Good, effectively conveying the brand’s values to its target audience and reinforcing its position in the market….

Voyage Eyewear named Sahil Sharma as Director of Marketing
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Voyage Eyewear named Sahil Sharma as Director of Marketing

Voyage Eyewear, the innovative  D2C brand, has welcomed Sahil Sharma as its Director of Marketing. In his new role, Sahil Sharma will lead the development and execution of Voyage Eyewear’s marketing strategies, focusing on extending the brand’s presence both locally and internationally. His key objective is to foster sustainable growth for the brand by highlighting…

Dharma Cornerstone Agency Named Sanjay Kacker as Head of National Sales and Marketing
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Dharma Cornerstone Agency Named Sanjay Kacker as Head of National Sales and Marketing

Sanjay Kacker, the newly appointed National Sales & Marketing Head at Dharma Cornerstone Agency, revealed his latest professional move via a LinkedIn announcement. Prior to joining Dharma Cornerstone Agency, he served as the EX-Director at Percept D Mark, a division of Percept Limited. In his LinkedIn post, he expressed his excitement about the new role,…

Tecno smartphones named Deepika Padukone as Brand Ambassador
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Tecno smartphones named Deepika Padukone as Brand Ambassador

Tecno, the smartphone brand, has officially enlisted the acclaimed actor Deepika Padukone as its brand ambassador. This strategic collaboration signifies Tecno’s commitment to enhancing its brand recognition and credibility. In her role as the brand ambassador, Padukone will serve as the face of Tecno, contributing to the brand’s mission of providing innovative and stylish technology…

NH Studioz Releases ‘Ittu Si Baat’ on Amazon Prime

NH Studioz Releases ‘Ittu Si Baat’ on Amazon Prime

This Christmas, NH Studioz is set to spread cinematic magic on your holiday season with the worldwide release of the much-loved Bollywood rom-com, ‘Ittu Si Baat’, on Amazon Prime. Available from December 24th in an extraordinary 35 languages, this delightful film promises to warm hearts across the globe, making it a perfect addition to your…