Online classifieds platform OLX India has appointed Apoorv Pandey as its new chief marketing officer (CMO). Pandey joins the company from Zepto, where he served as senior vice president of strategy for about a year, bringing with him extensive experience across e-commerce and digital growth.
Pandey is no stranger to OLX — he previously worked with the company between 2018 and 2020, where he led growth marketing, brand, performance, and CRM initiatives. His return comes as OLX India continues to strengthen its market position and sharpen its business objectives in a competitive digital marketplace.
With a career spanning roles in e-commerce, food delivery, advertising technology, and quick commerce, Pandey has held senior marketing and strategy positions at Moloco and Zomato, where he played a key role in leading user growth and launching the Blinkit brand. He has also worked across markets in India and Southeast Asia, specializing in strategy, brand management, and customer lifecycle optimization.
In his new role, Pandey will oversee marketing strategy, brand development, and growth initiatives for OLX India. The company aims to leverage his expertise to enhance customer engagement, drive brand differentiation, and achieve sustainable growth in India’s evolving digital commerce space.
