Snapchat India has named Saket Jha Saurabh as its new Director of Content and Partnerships. Prior to joining Snapchat, he served as a strategic advisor to creator economy start-ups. Previously, Saurabh held key positions at Meta Platforms Inc., serving as Director and Head of Media Partnerships, and earlier as Director and Head of Entertainment and Music Partnerships.
An alumnus of The Hong Kong University of Science and Technology, Saurabh has also served as Business Head of Digital at Bloomberg. He announced his new role on his LinkedIn profile. Saurabh’s appointment underscores Snapchat India’s commitment to innovation and growth in the Indian market. His addition is expected to bolster Snapchat’s position as a leading platform for creative expression and communication in India.
With a diverse professional background, Saurabh has held roles at Fame Digital, Network18, CNBC-TV18, and the India Today Group. He has also worked with Leo Burnett and Wunderman Thompson.
Throughout his career, Saurabh has led monetization efforts, provided strategic guidance in product management and content strategy, and established partnerships with prominent companies, public figures, agencies, and industry bodies. He has managed multifaceted teams spanning marketing, sales, content, product, distribution, analytics, finance, communications, and legal functions
